# AI-Enabled Sneaker Marketplaces Neatsy.ai Has Shoppers Scan Their Foot to Find the Perfect Fit By Laura McQuarrie | Published 2023-03-16 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/neatsyai References: [fashionunited.uk](https://fashionunited.uk/news/fashion/neatsy-ai-launches-the-first-ai-enabled-marketplace-for-running-shoes/2023031568474) Neatsy.ai got its start detecting podiatry and orthopedic health issues via a smartphone's camera and now, the United States-based startup is intruding an [AI-powered marketplace](https://www.trendhunter.com/trends/glance-ai) for running shoes and insoles. Shoppers who are in the market for a new pair of running shoes can use their smartphone to scan their feet, then browse for styles from brands like [New Balance](https://www.trendhunter.com/trends/real-authentication), [Nike](https://www.trendhunter.com/trends/osmo-ai) and Brooks. Thanks to the AI-powered shopping experience it provides, the marketplace helps to connect shoppers to the best footwear styles to reduce injuries and boost their efficiency in training. This smart shoe shopping experience promises to reduce the number of shoes that are purchased and then returned because of a poor fit. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 81% | Activity: 94% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **AI-powered Shoe Shopping:** Neatsy.ai introduces AI-powered marketplace for running shoes that helps reduce injuries and boost efficiency in training. - **Foot Scanning Technology:** Neatsy.ai uses foot-scanning technology via smartphone camera to provide a personalized shopping experience. - **Reduce Shoe Returns:** Neatsy.ai's AI-powered shopping experience promises to reduce the number of shoes returned due to poor fit. ### Where This Applies - **Retail:** Retailers can utilize Neatsy.ai's AI-powered shoe shopping technology to provide customers with personalized, precise fitting recommendations and reduce returns due to poor fit. - **Sports Equipment:** Sports equipment companies can benefit from incorporating foot-scanning technology, reducing injuries and improving efficiency for athletes using their products. - **Podiatry:** Podiatry clinics can integrate AI-powered foot-scanning technology into their services to diagnose and treat foot health issues more precisely and efficiently. ## Related on Trend Hunter - [AI-Powered Shoe Scanners](https://www.trendhunter.com/trends/aetrex.md) - [Shoe Retailer AI Apps](https://www.trendhunter.com/trends/superstep.md) - [Virtual Footwear Try-Ons](https://www.trendhunter.com/trends/try-on-tech.md) - [Sneaker-Validating AI Tools](https://www.trendhunter.com/trends/osmo-ai.md) - [3D Printed Shoe Platforms](https://www.trendhunter.com/trends/customfit-3d-printed-shoes.md) - [Scan-to-Print Custom Footwear](https://www.trendhunter.com/trends/vivobiome.md) - [AI-Backed Sneaker Design Platforms](https://www.trendhunter.com/trends/airimagination.md) - [Custom Sneaker Marketplaces](https://www.trendhunter.com/trends/sneakify.md) - [Digital Footwear Experiences](https://www.trendhunter.com/trends/reebok-impact.md)