# Insulting Instant Noodles These Neatorama Ramen Packages are Brutally Frank By Renee Ramsarran | Published 2011-01-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/neatorama-ramen References: [neatorama](http://www.neatorama.com/2011/01/19/hello-lazy-ramen/) & [neatoshop](http://www.neatoshop.com/tag/ramen) These redesigned Neatorama Ramen noodle packages certainly remind me of my lazy university days. You don't have to be a bachelor, broke or sodium-obsessed to find these Neatorama Ramen noodle packages funny, accurate or both. Featuring names like "Wasted and Broke" or just plain "Lazy," these awesome packages are sure to induce a few laughs. Check out the gallery to see if you fit the [Neatorama Ramen noodle stereotype](https://www.trendhunter.com/trends/maruchan-products). **Implications** - This noodle packaging employs a sense of humor with its branding. Since so many consumers become stressed and anxious about the pressures in everyday life, a product that allows for comic relief is a great way to attract these strained individuals. Companies that use a comedic touch in their branding will see large returns. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 60% | Activity: 61% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Humorous Branding:** Companies that use humor in their branding will attract consumers looking for comic relief. - **Stereotype-based Packaging:** Product packaging that plays off stereotypes, like Neatorama Ramen, can appeal to a specific audience. - **Nostalgic Design:** Designs that tap into nostalgic and relatable experiences, like college days and instant ramen, can create emotional connections with consumers. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry can benefit from using humorous branding and packaging that connects with consumers. - **Consumer Goods:** Companies within the consumer goods industry can leverage nostalgic and stereotype-based packaging to differentiate their products. - **Marketing and Advertising:** The marketing and advertising industry can advise companies to use humor and nostalgia in their branding to attract and retain consumers. ## Related on Trend Hunter - [Caffeinated Noodle Pouches](https://www.trendhunter.com/trends/boost-noodle.md) - [Noodle-Free Instant Ramens](https://www.trendhunter.com/trends/nomen-ramen.md) - [Instant Noodle-Inspired PCs](https://www.trendhunter.com/trends/aftershock.md) - [Flavor-Packed Ramen Noodle Cups](https://www.trendhunter.com/trends/naked-ultimate-ramen.md) - [Quirky Pasta-Defying Campaigns](https://www.trendhunter.com/trends/national-noodle-day-initiative.md) - [Heat-and-Eat Ramen Kits](https://www.trendhunter.com/trends/heat-and-eat-ramen.md) - [Cartoon-Themed Ramen Noodle Cups](https://www.trendhunter.com/trends/spongebob-squarepants-ramen-cups.md) - [Restaurant-Inspired Instant Noodle Cups](https://www.trendhunter.com/trends/itsu-noodles-broth.md) - [Ready-to-Cook Noodle Products](https://www.trendhunter.com/trends/batchelors-products.md)