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# $2 Million Sound Systems
'Ne Plus Ultra' Speaker is a Superabundance of Noise

By Andrew Robichaud | Published 2009-08-07 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/ne-plus-ultra-speaker
References: [dvice](http://dvice.com/archives/2009/08/worlds-craziest.php) & [news.cnet](http://news.cnet.com/8301-13645_3-10303565-47.html?part=rss&tag=feed&subj=Crave)

There is definitely some [musical equipment](https://www.trendhunter.com/trends/devialet-astra) that has a pretty hefty price tag on it but nothing like the new Ne Plus Ultra speaker from Audiophiliac.

Each channel comes in at a whopping $1 million and features 6 panels that stand at an also-whopping 7 feet high. Due to the fact that you need 2 channels (left and right) for a formidable [sound system](https://www.trendhunter.com/trends/home-soundbar-speaker), that puts the Ne Plus Ultra speakers at $2 million.

So if you have a 37-foot-wide room that could use 31,000 extra watts of sound, then the Ne Plus Ultra speakers are for you!

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 57% | Activity: 35% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury)

## Key Themes

### What Makes This Trend Stand Out

- **High-end Sound Systems:** Opportunities for companies to create luxe audio solutions for the ultra-wealthy.
- **Ultra-premium Audio Equipment:** Companies can focus on developing top-of-the-line audio equipment that is beyond the reach of the average consumer.
- **Luxury Home Entertainment:** Developers can create extravagant audio and visual technology for homes of billionaires and high-net-worth individuals.

### Sectors Adopting This

- **Music Equipment Manufacturing:** Opportunities for manufacturers to produce ultra-high-end audio equipment for the wealthiest customers.
- **Luxury Home Construction:** Construction companies can develop homes specifically designed for ultra-wealthy clientele that require the latest in high-end audio equipment installation.
- **Interior Design:** Opportunities exist for interior designers to incorporate ultra-luxury audio systems into their high-net-worth client's homes.

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