# Flat-Packed Leather Chairs etc.etc. Designs the Naïve Low Collection Supported by a Leather Strap By Amy Duong | Published 2018-07-25 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/nave-low References: [etcetc-studio](http://www.etcetc-studio.com/) & [etcetc-studio](http://www.etcetc-studio.com/naivelow/) Lithuanian design studio etc.etc introduces its Naïve Low collection of chairs as an addition to the studio's cognominal [wooden flat-pack chair](https://www.trendhunter.com/trends/sedia-tonda) series. Similar to its previous pieces, the chairs are comprised of a body that can be easily unscrewed and detached for simple portability, along with a supportive leather strap. The highlight design piece of the new Naïve Low chairs is the [large leather strap](https://www.trendhunter.com/trends/kartela) that keeps the body and backrest in place. It provides a sturdy support between the different textiles of wood and leather. Due to this, it is both functional and visually appealing. The frame is available in either an ash option or a black ash option, with a much broader selection of upholstery. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 71% | Activity: 10% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Furniture](https://www.trendhunter.com/furniture) ## Key Themes ### Key Themes Behind This Trend - **Flat-pack Furniture:** The trend of flat-pack furniture allows for easy portability and assembly, providing convenience for consumers. - **Leather Strap Design:** The use of leather straps in furniture design adds both functionality and aesthetic appeal, creating a unique and modern look. - **Customizable Upholstery:** Offering a wide selection of upholstery options allows consumers to personalize their furniture to fit their style and preferences. ### Where This Applies - **Furniture Manufacturing:** Furniture manufacturers can explore the opportunities of producing flat-packed furniture to cater to the needs of modern consumers. - **Interior Design:** Interior designers can incorporate leather strap elements into their designs to add a touch of uniqueness and style to their projects. - **Home Decor Retail:** Home decor retailers can offer customizable upholstery options to attract customers looking for personalized furniture pieces. ## Related on Trend Hunter - [Industrial Leather-Padded Chair Designs](https://www.trendhunter.com/trends/strip-chair-by-henge.md) - [Sliding Flatpack Seating Solutions](https://www.trendhunter.com/trends/folio-chair.md) - [Slick Eco-Conscious Chair Designs](https://www.trendhunter.com/trends/ecoconscious-chair-design.md) - [Flatpack Single-Piece Furniture](https://www.trendhunter.com/trends/leaning-chair-set.md) - [Industrial Flatpack Chair Designs](https://www.trendhunter.com/trends/tekron-folding-chair.md) - [High-Quality Flatpack Chair Designs](https://www.trendhunter.com/trends/pagoda-chair.md) - [Flatpack Tool-Free Chairs](https://www.trendhunter.com/trends/nstel-the-chair.md) - [Leather-Accented Industrial Seating](https://www.trendhunter.com/trends/l1-chair-from-object-leuci.md) - [Bold Community-Reflected Chairs](https://www.trendhunter.com/trends/the-flap-chair.md)