# Online Style Finder Nautica Jeans Company Gets Interactive By Juan Carlos Bonilla | Published 2007-05-05 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/nautica-jeans-co-presents-their-style-advisor References: [nauticajeansco](http://www.nauticajeansco.com/) [Nautica Jeans](https://www.trendhunter.com/trends/nautica-denim-blousons) has launched an online [Style Advisor](https://www.trendhunter.com/trends/ralph-lauren-ask-ralph), which helps you to find the perfect combination and style for every occasion. By selecting a type of jean and occasion, the style advisor will [recommend shirts that match well](https://www.trendhunter.com/trends/outfit-generator) to create a variety of different looks. Take a look of this Web Site and you will feel more comfortable on your next date because you will have the advise of a professional in style. The concept helps to make the site very interactive. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 59% | Activity: 14% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### What's Driving This Trend - **Online Style Advisors:** Brands can incorporate personalized online style advisors to enhance customer experience and increase sales by offering tailored recommendations. - **Interactive E-commerce:** E-commerce brands can use interactive features to differentiate their products from competitors and create engaging experiences for customers. - **Fashion-tech Partnerships:** Partnerships between fashion and tech companies can create innovative solutions like online style advisors to improve the shopping experience. ### Who This Affects Most - **Fashion:** Fashion brands can use online style advisors to improve sales and customer satisfaction by offering personalized recommendations. - **E-commerce:** E-commerce companies can use interactive features to differentiate themselves from competitors and increase customer engagement and loyalty. - **Tech:** Tech companies can partner with fashion brands and provide innovative solutions to enhance the e-commerce shopping experience, improving brand recognition and sales. ## Related on Trend Hunter - [Fit-Finding Denim Apps](https://www.trendhunter.com/trends/perfect-pair-of-jeans.md) - [Interactive Virtual Denim Stores](https://www.trendhunter.com/trends/lee-jeans.md) - [Denim Shopping Voice Assistants](https://www.trendhunter.com/trends/levis-jeans-fit-guide.md) - [AI Style Consultants](https://www.trendhunter.com/trends/styleadviceai.md) - [AI-Powered Styling Experiences](https://www.trendhunter.com/trends/ai-powered-styling-experience.md) - [AI-Powered Stylists](https://www.trendhunter.com/trends/fitcheck-ai.md) - [AI Fashion Assistants](https://www.trendhunter.com/trends/your-ai-personal-stylist.md) - [AI Fashion Tools](https://www.trendhunter.com/trends/snazz-ai.md) - [GenAI Style Visualizers](https://www.trendhunter.com/trends/stitch-fix-vision.md)