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# Nature-Inspired Fall Lines
Fresh Cut Flowers' Fw 20 Line is a Nature-Themed Collection

By Ell Smith | Published 2020-09-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/naturethemed-collection
References: [hypebae](https://hypebae.com/2020/9/fresh-cut-flowers-fall-winter-collection-hoodies-tees-long-sleeve-shirts-tote-bags-lookbook-release-date) & [shopfreshcutflowers](https://www.shopfreshcutflowers.com/password)

For its FW 2020 collection, the Portland-based brand [Fresh Cut Flowers](https://www.trendhunter.com/trends/fragrance-multi-balms) is debuting a nature-themed collection.

At the beginning of the summer, the minimal, sustainable clothing company released a collection of sunny, embroidered pieces that were evocative of the season. Pulling a similar move for [fall](https://www.trendhunter.com/trends/uniqlo-u-fw24), this line takes its inspiration from its surroundings and offers [natural earth tones](https://www.trendhunter.com/trends/nanamica-4). The line offers everything one might need to get through the season including hoodies, long-sleeved shirts and tote bags. The pieces arrive in colorways that include white, ash, and dark green. Of course, these items are also offered in the brand's signature vibrant hues of orange.

Text includes “FLOWER ENTHUSIAST,” “FLO-R-I-ST,” “PACE OF NATURE” and more.

Image Credit: Melissa Chriek

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 41% | Activity: 9% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Nature-inspired Fall Lines:** There is an opportunity for clothing companies to embrace sustainable fashion and incorporate nature-themed collections inspired by the season.
- **Minimalist Sustainable Clothing:** Minimalist and sustainable clothing companies have an opportunity to release earth-toned pieces that showcase the beauty of nature.
- **Evocative Embroidered Pieces:** The incorporation of embroidered designs in clothing lines can create unique and eye-catching pieces that are reminiscent of the season.

### Where This Applies

- **Clothing and Fashion:** Clothing companies can incorporate nature-themed collections and sustainable fashion to appeal to consumers who prioritize environmental consciousness.
- **Retail:** Retail stores can provide a platform for sustainable clothing companies to showcase their earth-toned and nature-inspired collections.
- **Digital Marketing:** Companies involved in digital marketing can promote the trend of nature-themed fashion lines to reach a wider audience through social media and online advertising.

## Related on Trend Hunter

- [Seaside-Influenced Fall Menswear](https://www.trendhunter.com/trends/fort-2.md)
- [Sartorial Co-Ed Fall Fashion](https://www.trendhunter.com/trends/soulland-2.md)
- [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md)
- [Minimally Elegant Fall-Ready Fashion](https://www.trendhunter.com/trends/studio-nicholson-1.md)
- [Earth-Honoring Fall-Ready Technical Fashion](https://www.trendhunter.com/trends/nanamica-4.md)
- [Outdoor Apparel Collaboration](https://www.trendhunter.com/trends/on-and-sky-high-farm-goods.md)
- [Seasonal Apparel Lines](https://www.trendhunter.com/trends/timberline.md)
- [Seasonal Womenswear Collections](https://www.trendhunter.com/trends/artless-forevers-fall-25.md)
- [Spring-Ready Technical Danish Fashion](https://www.trendhunter.com/trends/fce-2.md)