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# Nature-Celebrating Installations
Serena Confalonieri’s Volée States That Nature Pre-Dates Man

By Kalin Ned | Published 2023-01-17 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/nature-predates-man
References: [design-milk](https://design-milk.com/the-volee-installation-reminds-us-that-nature-predates-man/?utm_source=rss&utm_medium=rss&utm_campaign=the-volee-installation-reminds-us-that-nature-predates-man) & [serenaconfalonieri](http://serenaconfalonieri.com)

![Nature-Celebrating Installations](https://cdn.trendhunterstatic.com/thumbs/496/nature-predates-man.jpeg)

The idea that nature pre-dates man, a statement that is obviously undeniable, has been explored by artists and designers who are looking to embrace escapism or to stimulate a greater respect for the natural environment. Most recently, another installation stated that nature pre-dates man, and its use of [rich textures and color palettes](https://www.trendhunter.com/trends/colorscape-installation) definitely sends an optimistic message.

The [site-specific Volée installation](https://www.trendhunter.com/trends/vert-installation) was designed by Serena Confalonieri. Located at the Teatro dei Ragazzi in Turin, the artistic activation was part of the Woodland art and design exhibition during the Nitto ATP Finals tennis tournament. Serena Confalonieri was commissioned by [LEA](https://www.trendhunter.com/trends/vole) (Lead Exclusive Area), which is associated with the event. Volée installation gave visitors the opportunity "to experience a return to nature; a place where humans are free from the effects of civilization and can live a life guided by instincts."

Image Credit: Serene Eller

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 79% | Activity: 56% | Freshness: 14%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Nature-celebrating Installations:** The trend of using art and design installations to celebrate nature and inspire a greater respect for the natural environment.
- **Site-specific Art Installations:** The trend of creating custom installations in specific locations to enhance the overall experience and messaging of an event or space.
- **Organic Textures and Color Palettes:** The trend of incorporating natural textures and color schemes in design and art to evoke a sense of harmony with nature.

### Where This Applies

- **Art and Design:** There is a disruptive innovation opportunity for artists and designers to use their talents to raise awareness and stimulate respect for nature through site-specific installations and the use of organic textures and color palettes.
- **Event Planning and Management:** Incorporating nature-themed installations at events and utilizing site-specific designs can enhance the overall experience for attendees and send a message about the importance of environmental sustainability.
- **Tourism and Hospitality:** Hotels and resorts can create unique and immersive nature-themed experiences for guests through the use of site-specific installations and natural textures and colors in their design.

## Related on Trend Hunter

- [Nature-Centric Colorful Installations](https://www.trendhunter.com/trends/vole.md)
- [Nature-Inspired Installations](https://www.trendhunter.com/trends/humannature-1.md)
- [Nature-Reconnecting Art Installations](https://www.trendhunter.com/trends/highwood-installation.md)
- [Blooming Clustered Art Forms](https://www.trendhunter.com/trends/structural-botany.md)
- [Earth-Connecting Luxe Floor Installations](https://www.trendhunter.com/trends/la-pelota.md)
- [Material-Accented Dreamscape Exhibits](https://www.trendhunter.com/trends/dreamscape-exhibit.md)
- [Chaos-Insppired Ceramic Installations](https://www.trendhunter.com/trends/ceramic-installation1.md)
- [Science-Backed Wooden Installations](https://www.trendhunter.com/trends/seed-stories.md)
- [Immersive Nature-Inspired Design Showcases](https://www.trendhunter.com/trends/muuto-spaces.md)
