# All-Natural Watermelon Beverages Hydrating Mela Watermelon Water is Free from Added Sugar By Laura McQuarrie | Published 2021-02-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/natural-watermelon-beverage References: [bevindustry](https://www.bevindustry.com/articles/93878-mela-watermelon-water) & [melawatermelon](https://melawatermelon.com/) Mela Watermelon Water is a 100% natural watermelon beverage that's said to taste "just like the watermelon at the bottom of a bowl of sliced watermelon." The product is an appealing alternative to coconut water or sugar-laden sports drinks, and it speaks to those who are looking for [healthy sources of hydration](https://www.trendhunter.com/trends/raw-hydrate). Free from added sugar or water, the watermelon beverage is rich in L-Citruline, an amino acid that supports muscle recovery. As well as being available in a pure and simple original variety, the all-natural watermelon beverage can be enjoyed in flavored options like Pineapple, Ginger and Passionfruit. Conveniently canned, the watermelon drinks can be enjoyed as-is, or used to create recipes like [refreshing popsicles, smoothies](https://www.trendhunter.com/trends/revitalizing-smoothies) and mixed drinks. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 21% | Activity: 22% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **All-natural Beverages:** Opportunity for disruptive innovation in the food and beverage industry to create natural, healthy and sugar-free beverages. - **Fruit Infused Water:** Opportunity for disruptive innovation in the water industry by infusing water with natural fruit flavors to create tasty and healthy beverages. - **Athletic Recovery Drinks:** Opportunity for disruptive innovation in the sports industry to create healthy and natural drinks that aid in athletic recovery. ### Who This Affects Most - **Beverage Industry:** The beverage industry can innovate by creating healthy, natural and sugar-free alternatives to traditional sugary drinks. - **Food Industry:** The food industry can innovate by incorporating natural fruit flavors into their products and expanding their offerings to include healthier snack and drink options. - **Fitness Industry:** The fitness industry can innovate by offering customers healthy and natural drinks that aid in athletic recovery and hydration. ## Related on Trend Hunter - [Canned Watermelon Drinks](https://www.trendhunter.com/trends/mela.md) - [Hydrating Melon Beverages](https://www.trendhunter.com/trends/mela-watermelon-water.md) - [Hydrating Watermelon Lemonades](https://www.trendhunter.com/trends/wtrmln-ade.md) - [Watermelon-Infused Cactus Water](https://www.trendhunter.com/trends/caliwater.md) - [Carton-Packaged Watermelon Waters](https://www.trendhunter.com/trends/boxed-water-watermelon.md) - [Ultra-Refreshing Watermelon Coconut Drinks](https://www.trendhunter.com/trends/sparkling-coconut-water-with-watermelon.md) - [Sugar-Free Watermelon Liquid Supplements](https://www.trendhunter.com/trends/morning-recovery1.md) - [RTD Watermelon Cocktails](https://www.trendhunter.com/trends/watermelon-vodka.md) - [Sugar-Free Fruity Energy Drinks](https://www.trendhunter.com/trends/monster-ultra-watermelon.md)