# Natural Tile Cleaners Wellness Mama's DIY Grout Cleanser is Inexpensive and Organic By Jana Pijak | Published 2015-05-22 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/natural-tile-cleaner References: [wellnessmama](http://wellnessmama.com/1007/natural-tile-and-grout-cleaner/) Wellness Mama's DIY tile cleaner is inexpensive and free of harmful toxins. While most store-bought tile and grout products are filled with powerful chemicals, this [inexpensive cleaner](https://www.trendhunter.com/trends/leaf-mineral) is made from a blend of baking soda, washing soda and borax. Once mixed, the cleaner is blended with dish soap and [white vinegar](https://www.trendhunter.com/trends/sunny-valley-orchard) for maximum cleaning results. This organic cleanser is reflective of the millennial market's growing consciousness of the environment. In addition to sustainable design and buying practices, these eco-friendly consumers are going one step further and are creating their very own, [DIY cleaners](https://www.trendhunter.com/trends/iken-clean). This natural tile cleaner is a great example and is not only inexpensive but is safe to use around small children and pets along with being much more sustainable than chemical-filled products. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 30% | Activity: 5% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [DIY](https://www.trendhunter.com/diy) ## Key Themes ### Key Themes Behind This Trend - **Organic DIY Cleaners:** The increasing demand for organic and non-toxic cleaners that are cost-effective for consumers and environment-friendly, creating opportunities for the organic industry. - **Sustainable Home Cleaning Products:** Growing consumer consciousness of the environment is fueling demand for sustainable and eco-friendly home cleaning products that are free from harmful chemicals and creating new opportunities for sustainable brands. - **Green Cleaning Movement:** The green-cleaning trend is leading to the rise of organic home cleaning products that are usually chemical-free, which is creating a wide space for new entrants in the green cleaning industry in terms of value addition and new range of products. ### Where This Applies - **Organic Cleaning Products:** The demand for organic cleaning products is creating room for disruptive innovation for natural cleaning products in the organic industry. - **Eco-friendly Cleaning Market:** The eco-friendly cleaning market is growing rapidly and the demand for sustainable and chemical-free cleaning products is creating opportunities for new entrants to produce and market sustainable home cleaning products. - **Green Cleaning Industry:** The green-cleaning industry is growing in popularity, giving rise to companies that deal with green cleaning products and presenting opportunities for businesses to introduce eco-friendly products into the market. ## Related on Trend Hunter - [Free-From Household Cleaners](https://www.trendhunter.com/trends/multi-surface-eco-cleaner.md) - [All-Purpose Home Cleaning Kits](https://www.trendhunter.com/trends/mix-it-yourself-cleaning.md) - [Sustainable Toilet Cleaning Kits](https://www.trendhunter.com/trends/toilet-cleaning-kit.md) - [Plant-Based All-Purpose Cleaners](https://www.trendhunter.com/trends/guests-on-earth-citrus-oasis.md) - [Free-From Private Label Cleaners](https://www.trendhunter.com/trends/nature-grocers-brand-household-cleaners.md) - [Essential Oil Cleaning Kits](https://www.trendhunter.com/trends/essential-oil-home-cleaning.md) - [Robust Mold Remover Products](https://www.trendhunter.com/trends/natruth-mold-remover-gel.md) - [Natural All-Purpose Cleaners](https://www.trendhunter.com/trends/all-purpose-cleaner-1.md) - [Plant-Based Daily Shower Sprays](https://www.trendhunter.com/trends/daily-shower-spray.md)