# Natural Low-Calorie Spritzers Kalosa Natural Spritz Introduces a Premium, All-Natural Spritzer By Laura McQuarrie | Published 2017-07-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/natural-spritz References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2017/07/kold-group-introduces-low-calorie-rtd-cocktails/) & [kalosaspritz](http://www.kalosaspritz.com/) Kalosa Natural Spritz was introduced to fill a void in the market for premium, all-natural spritzers. As such, two Kalosa Natural Spritz have been launched by Kold Group: Kalosa Elderflower and Gin, as well as Kalosa Pink Grapefruit and Vodka. Both beverages boast 4% ABV and between two to three grams os sugar per 100ml. Both of these points were crucial for the development of the natural, [ready-to-serve spritzers](https://www.trendhunter.com/trends/funkin-spritz), as the brand found that many consumers are looking to avoid [excess sugar, calories and artificial ingredients](https://www.trendhunter.com/trends/this-is-skinny), as well as feelings of guilt that come with consuming unhealthy alcoholic beverages. To serve, Kalosa Natural Spritz suggests pouring the beverages over ice and garnishing the glass with a fresh citrus slice. These light, refreshing spritzers promise to satisfy with their mix of natural ingredients, [sparkling water and pure-distilled spirits](https://www.trendhunter.com/trends/lo-secco-prosecco-doc). ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 26% | Activity: 34% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Premium All-natural Spritzers:** The demand for premium, all-natural spritzers is growing as consumers seek healthier and more natural beverage options. - **Low-calorie Alcoholic Beverages:** The desire for low-calorie alcoholic beverages is increasing as consumers prioritize healthier drinking choices with fewer calories and sugar. - **Ready-to-serve Spritzers:** The popularity of ready-to-serve spritzers is rising as consumers look for convenient and hassle-free beverage options. ### Who This Affects Most - **Alcoholic Beverage Industry:** Producers and distributors in the alcoholic beverage industry can capitalize on the trend of premium, all-natural spritzers to meet the growing demand for healthier and more natural alcoholic beverages. - **Beverage Packaging Industry:** The beverage packaging industry can seize the opportunity to create innovative and eco-friendly packaging solutions for low-calorie spritzers, catering to the environmentally conscious consumers. - **Health and Wellness Industry:** The health and wellness industry can tap into the trend of low-calorie alcoholic beverages by offering complementary products and services that align with consumers' desire for healthier drinking options. ## Related on Trend Hunter - [Low-Calorie Wine Spritzers](https://www.trendhunter.com/trends/cool-cat.md) - [Non-Alcoholic Spritzers](https://www.trendhunter.com/trends/weekday-vibes.md) - [Botanical Cocktail-Like Refreshments](https://www.trendhunter.com/trends/optimist-cali-spritz.md) - [Ready-to-Sip Sparkling Aperitifs](https://www.trendhunter.com/trends/the-spritz-by-sazerac.md) - [Non-Alcoholic Canned Spritzes](https://www.trendhunter.com/trends/nonalcoholic-canned-spritzes.md) - [Botanical-Infused RTD Cocktails](https://www.trendhunter.com/trends/ketel-one-botanical-vodka.md) - [Alcohol-Free Canned Seltzers](https://www.trendhunter.com/trends/soft-seltzers.md) - [Non-Alcoholic Spirtz Lines](https://www.trendhunter.com/trends/0-spritz.md) - [Zero-Sugar Vodka-Based Seltzers](https://www.trendhunter.com/trends/global-brands.md)