# Species Identification Apps This Free App Functions as a Natural History Encyclopedia By Katherine Pendrill | Published 2015-07-11 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/natural-history-encyclopedia References: [treehugger](http://www.treehugger.com/gadgets/free-app-helps-you-identify-plants-and-animals.html) & [itunes.apple](https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=1004521334&mt=8) The 'Lookup Life' app is like having a complete natural history encyclopedia in the palm of your hand. More convenient than a heavy guide book, this handy app provides all the tools you need to identify thousands of different [plants and animals](https://www.trendhunter.com/trends/xplra-10). The Lookup Life app is free to download for iOS, Android and Windows phones. The app works in conjunction with the 'ZipcodeZoo' database, which contains a vast amount of pictures and information about the natural world. The Lookup Life app contains a [handy search function](https://www.trendhunter.com/trends/offlinewords) that allows you to identify an unfamiliar plant or animal by using a variety of distinct attributes, including location, appearance and the behavior of the species in question. With information on millions of [plants, animals and insects](https://www.trendhunter.com/trends/biopal), the Lookup Life app functions as a pocket-sized natural history encyclopedia. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 41% | Activity: 74% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Species Identification Apps:** Disruptive innovation opportunity: Develop a more advanced species identification app that utilizes artificial intelligence or machine learning for more accurate and efficient identification. - **Mobile Natural History Encyclopedias:** Disruptive innovation opportunity: Create a comprehensive mobile app that not only identifies species but also provides detailed information, maps, and interactive features for users to explore and learn about the natural world. - **Database-driven Identification Tools:** Disruptive innovation opportunity: Build a platform that combines various databases, including images, descriptions, and behavioral data, to offer a powerful and user-friendly species identification tool for professionals in fields like biology, ecology, and conservation. ### Where This Applies - **Technology:** Disruptive innovation opportunity: Develop new technologies, such as augmented reality or virtual reality, to enhance the species identification experience and provide immersive educational experiences. - **Education:** Disruptive innovation opportunity: Collaborate with educational institutions to integrate species identification apps into curricula, enabling students to learn about biodiversity and natural history in a more interactive and engaging way. - **Conservation:** Disruptive innovation opportunity: Partner with environmental organizations and conservation groups to create species identification apps that incorporate citizen science, allowing users to contribute to data collection and conservation efforts. ## Related on Trend Hunter - [Plant-Identification Apps](https://www.trendhunter.com/trends/photo-synthesis.md) - [AI Plant Identifier](https://www.trendhunter.com/trends/plantidentify.md) - [Dinosaur Encyclopedia Tools](https://www.trendhunter.com/trends/dinodex.md) - [Debris-Reporting Wildlife Apps](https://www.trendhunter.com/trends/debrireporting-wildlife-app.md) - [Virtual Gardener Companion Apps](https://www.trendhunter.com/trends/plantin-app.md) - [Plant Care Assistants](https://www.trendhunter.com/trends/leaffy.md) - [Wildlife Trafficker-Thwarting Apps](https://www.trendhunter.com/trends/wildlife-traffickerthwarting-app.md) - [Car-Identifying Apps](https://www.trendhunter.com/trends/caridentifying.md) - [Wildlife Monitoring Tools](https://www.trendhunter.com/trends/wildtrack.md)