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# Seafaring Face Mask Packaging
Atrifact Skin Co.'s Natural Face Mask Packaging is Exploratory

By Laura McQuarrie | Published 2014-06-11 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/natural-face-mask
References: [thedieline](http://www.thedieline.com/blog/2014/6/6/artifact-masque) & [artifactskin](http://artifactskin.com/)

The Artifact Skin Co. has an impressive [natural face mask collection](https://www.trendhunter.com/trends/sundae-scoop-wash-off-face-mask-set) that is not branded in the same way most "green" products are. Instead, Artifact's in-house design team created a series of different ways to package its products, ultimately presenting them as "artifacts" that make the contents inside feel like treasure.

Artifact's face "masques" are inspired by all-natural skincare traditions from around the world and include tantalizing varieties like Bali Papaya Rice, Moroccan Tangerine Clay and Egyptian Honey Rose. The containers have some [nautical hints](https://www.trendhunter.com/trends/shells-jewel-collection) to them, as if picked up while sailing on a trip around the world. The packages are playful and exploratory, encapsulated in interesting containers like [paper tubes](https://www.trendhunter.com/trends/shapeup-tube), which would be a thrilling adventure in itself to open up.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 39% | Activity: 61% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Natural Packaging:** Capturing the essence of natural skincare traditions through innovative and exploratory packaging design.
- **Nautical Theme:** Incorporating nautical elements into product packaging to create a sense of adventure and exploration.
- **Playful Packaging:** Using creative and interactive packaging designs to enhance the consumer experience and make opening the product an adventure in itself.

### Industries Being Reshaped

- **Skincare Industry:** Opportunities for disruptive innovation in packaging design to differentiate natural skincare products from mainstream brands.
- **Fashion Industry:** Exploring playful and exploratory packaging design concepts in fashion brands to create unique and memorable experiences for consumers.
- **Travel Industry:** Utilizing nautical-themed packaging designs to enhance the allure of travel-related products and create a sense of wanderlust.

## Related on Trend Hunter

- [Playful Artist-Designed Skincare](https://www.trendhunter.com/trends/the-isle-adventure.md)
- [Treasure Box-Inspired Wellness Packaging](https://www.trendhunter.com/trends/redesigned-retail-packaging.md)
- [Hand-Blown Skincare Vessels](https://www.trendhunter.com/trends/scorpion-toad.md)
- [Ocean Plastic-Made Skincare Packaging](https://www.trendhunter.com/trends/new-landscapes-collection.md)
- [Wisdom-Focused Skincare Packaging](https://www.trendhunter.com/trends/wise-personal-grooming.md)
- [Inclusive Skincare Branding](https://www.trendhunter.com/trends/featforskin.md)
- [Mocktail-Inspired Beauty Masks](https://www.trendhunter.com/trends/mocktailinspired-beauty.md)
- [Youth-Oriented Beauty Branding](https://www.trendhunter.com/trends/youthoriented-beauty.md)
- [Takeout-Style Serum Sets](https://www.trendhunter.com/trends/skin-sips.md)