# Nootropic Energy Shots GoBIG's Natural Energy Shot Enhances Focus, Mood & More with Guarana By Laura McQuarrie | Published 2019-02-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/natural-energy-shot References: [gobigenergy](https://www.gobigenergy.com/) Many consumers are turning to [nootropics](https://www.trendhunter.com/trends/drink-for-productivity) to clear brain fog, alleviate stress and naturally boost their energy levels, and are doing so with the help of [supplement powders, capsules](https://www.trendhunter.com/trends/graymatter-bright-mind) and on-the-go [natural energy shots](https://www.trendhunter.com/trends/blue-aura-energy-shot) like GoBIG. GoBIG is described as "nature's solution for a jitter-free, crashless boost," as it uses guarana to deliver long-lasting energy, among other benefits for mental clarity and focus. The simple, natural energy booster is made with only guarana and fruit, making it a nourishing alternative to many of the energy shots and beverages on the market. One of the reasons that guarana—sourced from the Brazilian rainforest—was selected as a key component of the product is that the caffeine it provides enters the bloodstream and delivers sustainable energy that lasts hours. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 32% | Activity: 56% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Nootropic Supplements:** Opportunity for natural, effective nootropic supplements in powder, capsule, and on-the-go shot forms. - **Jitter-free Energy:** Opportunity for energy products providing a sustained energy boost without jitters or crashes. - **Natural Ingredients:** Opportunity for products made with natural, nourishing ingredients as a healthy alternative to traditional energy shots and beverages. ### Where This Applies - **Health Supplements:** Opportunity for natural nootropic supplements in the health supplement industry. - **Energy Drinks:** Opportunity for a new category of natural, sustained energy drinks to disrupt the traditional energy drink industry. - **Functional Beverages:** Opportunity for functional beverage companies to expand their product lines to include natural energy shots and drinks. ## Related on Trend Hunter - [Science-Backed Natural Energy Supplements](https://www.trendhunter.com/trends/napjistu.md) - [All-Day Energy Shots](https://www.trendhunter.com/trends/joyshot.md) - [Nootropic Productivity Drinks](https://www.trendhunter.com/trends/productivity-drink.md) - [All-Natural Energy Shots](https://www.trendhunter.com/trends/all-natural-energy-shots.md) - [Plant-Based Energy Shots](https://www.trendhunter.com/trends/wholesome-organics.md) - [Extra-Strength Wellness Shots](https://www.trendhunter.com/trends/energy-extra-strength.md) - [Next-Gen Wellness Drinks](https://www.trendhunter.com/trends/wellness-drinks.md) - [Nutritional Caffeine Alternatives](https://www.trendhunter.com/trends/energy-supershot.md) - [Nootropic Wellness Shots](https://www.trendhunter.com/trends/genius-boost-wellness-shots.md)