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# Charitable Nature CDs
Jarvis Cocker 'National Trust' Album Shouts Out Historic Locales

By Daniel Glover | Published 2010-05-13 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/national-trust
References: [nationaltrust.org.uk](http://www.nationaltrust.org.uk/soundsalbum/) & [jarviscocker.net](http://www.jarviscocker.net/)

The Jarvis Cocker 'National Trust' album was created in conjunction with The National Trust, a [UK charity](https://www.trendhunter.com/trends/world-of-sweets-and-our-dementia-choir) that looks after historic properties, sites, coastline, and countryside. The father of Britpop and ex-Pulp frontman Jarvis Cocker has produced an album comprised solely of [natural sounds](https://www.trendhunter.com/trends/funeral-for-a-tree) including birdsong, waves and wind blowing through grass.

The Jarvis Cocker 'National Trust: The Album' CD takes listeners on an audio journey of 13 key sites. It's available as a [free download](https://www.trendhunter.com/trends/deliveroo-and-aj-tracey) so people can experience the charity through their headphones.

## Trend Insights (Trend Hunter)

- Score: 0.3/10
- Popularity: 1% | Activity: 1% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Charitable Cds:** Creating albums in collaboration with charities to promote their cause and engage with audiences through unique sound experiences.
- **Natural Soundscapes:** Curating albums that feature natural sounds, such as birdsong, waves, and wind blowing through grass, to provide an immersive and calming audio journey.
- **Digital Philanthropy:** Offering free downloads of charitable albums to allow people to experience and support a cause without financial barriers.

### Where This Applies

- **Music:** The music industry can explore collaborations with charities to produce unique albums that resonate with audiences and promote social awareness.
- **Conservation:** The conservation industry can leverage curated natural soundscapes as a means to raise awareness about environmental issues and encourage appreciation for nature.
- **Digital Distribution:** The digital distribution industry can support digital philanthropy by offering platforms and tools for charities to provide free downloads of their albums.

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