# Death-Loving Collections Mexico's National Museum of Death Explores One Country's Fascination By Robyn Currie | Published 2009-11-03 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/national-museum-of-death References: [bookofjoe](http://www.bookofjoe.com/2009/11/mexicos-national-museum-of-death.html) In my part of the world we got all crazy this past weekend celebrating Halloween. In Mexico, however, they are getting jiggy to their [Day of the Dead](https://www.trendhunter.com/trends/lush-2025-da-de-muertos) festivities. Two years ago Mexico opened The [National Museum of Death](https://www.trendhunter.com/trends/paisaboys), an exploration into that nation’s fascination with death and dying. With Mexican culture being steeped in all things death related, its art abounds with this macabre theme. The National Museum of Death showcases such things as [jewel-encrusted skulls](https://www.trendhunter.com/trends/racesroots) and a collection dedicated to ‘Saint Death’, a grim reaper style saint worshiped in poorer neighborhoods. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 52% | Activity: 23% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre) ## Key Themes ### What Makes This Trend Stand Out - **Death-related Art:** Disruptive innovation opportunity: Artists can explore new ways to depict death and dying, pushing the boundaries of traditional art forms. - **Cultural Festivals:** Disruptive innovation opportunity: Event planners can design immersive experiences and unique attractions for cultural festivals that embrace the fascination with death. - **Alternative Spirituality:** Disruptive innovation opportunity: Entrepreneurs can create new products and services catering to the growing interest in alternative spirituality centered around death, such as offerings for the worship of 'Saint Death'. ### Sectors Adopting This - **Art:** Disruptive innovation opportunity: Art galleries and museums can curate exhibitions that challenge perceptions and showcase death-related artwork, attracting a diverse audience. - **Event Planning:** Disruptive innovation opportunity: Event planning companies can specialize in organizing immersive cultural festivals that celebrate the fascination with death, providing a unique and memorable experience. - **Spirituality:** Disruptive innovation opportunity: Businesses in the spirituality sector can offer new products and services that cater to the growing interest in alternative spirituality centered around death, providing individuals with meaningful and personalized experiences. ## Related on Trend Hunter - [Festive Día de Muertos-Dolls](https://www.trendhunter.com/trends/da-de-muertos-dolls.md) - [Globalized Spooky Destinations](https://www.trendhunter.com/trends/spooky-adventures.md) - [Mexican Heritage Installations](https://www.trendhunter.com/trends/tequila-don-julio-launches.md) - [Mexican Tradition-Inspired Timepieces](https://www.trendhunter.com/trends/timex-day-of-the-dead-weekender.md) - [Collectible Mexican Holiday Dolls](https://www.trendhunter.com/trends/barbie-2023-da-de-muertos-doll.md) - [Celebratory Tex-Mex Meal Kits](https://www.trendhunter.com/trends/old-el-paso-day-of-the-dead.md) - [Mexican Holiday-Inspired Subscription Boxes](https://www.trendhunter.com/trends/da-de-los-muertos.md) - [Thematic Limited-Edition Tequilas](https://www.trendhunter.com/trends/clase-azul.md) - [Collectible Tequila Launches](https://www.trendhunter.com/trends/paisaboys.md)