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# Celebratory Frozen Yogurt Promotions
This Chain is Celebrating National Frozen Yogurt Day in Style

By Katherine Pendrill | Published 2016-01-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/national-frozen-yogurt-day
References: [brandeating](http://www.brandeating.com/2016/01/free-frozen-yogurt-at-menchies-on-february-1-2016.html) & [facebook](https://www.facebook.com/MyMenchies/)

Menchie's is gearing up to celebrate National Frozen Yogurt Day by giving out [free frozen yogurt](https://www.trendhunter.com/trends/ice-cream-day-deal) on February 1st. Following in the footsteps of other brands celebrating food-themed holidays, this new promotion offers a fun way for fans to visit their local Menchie's.

On February 1st, customers can visit any Menchie's location in the US to pick up their free six-ounce cup of frozen yogurt. The promotion runs from 4pm to 7pm and no purchase is required. Customers will also receive a coupon that gives them 20 percent off their next visit.

The new promotion gives customers an opportunity to sample two new flavors introduced for the month of February: 'Peanut Butter Chocolate Bar,' which is made from pieces of [Butterfinger](https://www.trendhunter.com/trends/butterfinger-and-circle-k) chocolate bars and 'Chocolate Candy Bar,' which is made from pieces of [Crunch](https://www.trendhunter.com/trends/crunch-corn-gifting-pint-pot) chocolate bars.

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 10% | Activity: 11% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Celebratory Frozen Yogurt Promotions:** Expanding on the concept of food-themed holidays, businesses can create promotional events centered around popular and beloved food items to attract and engage customers.
- **National Food Holidays:** Businesses can take advantage of national food holidays by offering special promotions and discounts to drive customer traffic.
- **Limited-time Flavors:** Introducing limited-time flavors can create a sense of excitement and exclusivity, encouraging customers to try new products and increase sales.

### Who This Affects Most

- **Frozen Yogurt Chains:** Frozen yogurt chains can leverage celebratory promotions to boost foot traffic, increase brand awareness, and attract new customers.
- **Restaurant Industry:** Restaurants and food establishments can participate in national food holidays to draw in customers and increase sales.
- **Confectionery Industry:** Confectionery companies can collaborate with frozen yogurt chains to create innovative limited-time flavors, enticing customers with unique taste experiences.

## Related on Trend Hunter

- [Valentine's Day-Themed Yogurts](https://www.trendhunter.com/trends/chocolate-covered-strawberry.md)
- [Extra-Chocolatey Frozen Yogurts](https://www.trendhunter.com/trends/chocolate-hazelnut-lava-cake-frozen-yogurt.md)
- [Holiday-Themed Yogurt Lineups](https://www.trendhunter.com/trends/holidaythemed-yogurt.md)
- [Collaboration Candy Frozen Yogurts](https://www.trendhunter.com/trends/hichew-key-lime-pie.md)
- [Sherbet-Flavored Frozen Yogurts](https://www.trendhunter.com/trends/hichew-rainbow-sherbet-frozen-yogurt.md)
- [Valentine's Day Froyo Flavors](https://www.trendhunter.com/trends/strawberries-cream.md)
- [Health-Friendly Frozen Yogurts](https://www.trendhunter.com/trends/better-for-you-frozen-yogurt.md)
- [Tropical Candy-Inspired Yogurts](https://www.trendhunter.com/trends/tropical-candy.md)
- [Complimentary Frozen Treat Promotions](https://www.trendhunter.com/trends/dairy-queen-national-ice-cream-day.md)
