# Root Beer Day Celebrations A&w's Free Root Beer Day is Returning By Lima Kalim | Published 2024-07-08 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/national-free-root-beer References: [awrestaurants](http://awrestaurants.com/national-root-beer-float-day)  [A&W's](https://www.trendhunter.com/trends/free-root-beer-floats) Free Root Beer Day is returning on Saturday, July 6th. This is the first National Free Root Beer Day since 2019. Consumers can visit participating A&W restaurants or use the A&W Mobile App to enjoy a complimentary serving of A&W Root Beer® or Diet Root Beer, with a limit of one per customer. Canadians highly regard A&W Root Beer®, the country's #1 Root Beer. It has been a part of the menu since the first A&W restaurant opened in 1956. A&W fans can visit a participating A&W restaurant or place an order through the A&W Mobile App for pick-up at a restaurant on July 6th to claim a free Root Beer. Offering complimentary root beer could boost customer loyalty, generate favorable brand connections, and solidify A&W's standing as a cherished and sentimental brand. Image Credit: A&W ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 55% | Activity: 62% | Freshness: 26% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Mobile Ordering Platforms:** Brands leveraging mobile apps for promotions can significantly enhance customer engagement and ease of access. - **Sentimental Branding:** Utilizing nostalgia in marketing strategies can strengthen emotional connections with consumers. - **Loyalty Programs Through Giveaways:** Free product promotions can serve as a powerful tool to increase customer loyalty and repeat visits. ### Where This Applies - **Food and Beverage:** The food and beverage sector can capitalize on digital promotions to increase in-store and online traffic. - **Mobile App Development:** Developing user-friendly mobile applications can streamline the customer experience and enhance brand loyalty. - **Marketing and Advertising:** Integrating nostalgic elements into promotions presents unique opportunities for marketers to connect on a deeper level with their audience. ## Related on Trend Hunter - [Centenarian QSR Drink Deals](https://www.trendhunter.com/trends/free-root-beer-floats.md) - [Mascot-Themed Anniversary Events](https://www.trendhunter.com/trends/aw.md) - [Festive Hot Dog Promotions](https://www.trendhunter.com/trends/the-whistle-dog.md) - [Icy Frozen QSR Drinks](https://www.trendhunter.com/trends/aw-frozen-root-beer.md) - [Creamy Frozen Root Beers](https://www.trendhunter.com/trends/frozen-root-beer-with-sweet-cream.md) - [Familial QSR Menu Deals](https://www.trendhunter.com/trends/burger-family-deals.md) - [Diametric Slurpee Offerings](https://www.trendhunter.com/trends/free-slurpee.md) - [Complimentary QSR Coffee Campaigns](https://www.trendhunter.com/trends/pret-organic-coffee.md) - [QSR Mascot Collectibles](https://www.trendhunter.com/trends/canadian-rooty-collection.md)