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# Celebratory Wine Tastings
This Winery is Celebrating National Drink Wine Day with a Free Tasting

By Katherine Pendrill | Published 2016-02-18 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/national-drink-wine-day
References: [chaddsford](http://www.chaddsford.com/events/national-drink-wine-day-2/)

Chaddsford Winery in Chadds Ford, Pennsylvania is celebrating National Drink Wine Day with a special promotion. Although wine is a drink that can be enjoyed throughout the year, this day provides the perfect excuse to break out your favorite bottle.

To celebrate National Wine Day, Chaddsford Winery is hosting a [free wine tasting](https://www.trendhunter.com/trends/vineyards-in-the-valley) on February 18th. Between 12pm and 6pm, guests will have a chance to sample the winery's wide range of products. There is something for everyone, with wines ranging from light and fruity to rich and earthy. At the end, guest will receive a special keepsake glass that they can take home with them as a token of their visit. In addition, guests will receive 10% off the purchase of any bottle.

The promotion demonstrates how small wineries can use [special occasions](https://www.trendhunter.com/trends/national-lambrusco-day) to showcase their products to the public.

## Trend Insights (Trend Hunter)

- Score: 6.2/10
- Popularity: 81% | Activity: 97% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive)

## Key Themes

### Key Themes Behind This Trend

- **Special Occasion Promotions:** Small wineries can leverage special occasions to attract customers and showcase their products through promotions.
- **Free Tastings:** Offering free wine tastings can be an effective strategy for wineries to engage with potential customers and encourage future sales.
- **Winery Events:** Hosting events such as wine tastings provides wineries with an opportunity to create memorable experiences for customers and build brand loyalty.

### Where This Applies

- **Wine and Spirits:** Small wineries can capitalize on special occasions like National Drink Wine Day to promote their products and attract new customers.
- **Hospitality and Tourism:** Winery events and promotions can contribute to the overall experience for tourists and enhance the attractiveness of a destination.
- **Event Planning:** Organizing wine tastings and other winery events can be a lucrative business opportunity for event planning professionals.

## Related on Trend Hunter

- [Charming Wine Tastings](https://www.trendhunter.com/trends/february-wine-tasting.md)
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- [Complimentary Iced Tea Promotions](https://www.trendhunter.com/trends/gold-peak-iced-tea.md)
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- [Global Wine Tasting Kits](https://www.trendhunter.com/trends/january-tasting-experience.md)
