# Train Station Beer Promotions This Commuter Hub is Celebrating National Beer Day with Huge Deals By Katherine Pendrill | Published 2016-04-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/national-beer-day References: [grandcentralterminal](http://www.grandcentralterminal.com/event/national-beer-day/2145470617) New York City's Grand Central Terminal is celebrating National Beer Day 2016 with station-wide [beer discounts](https://www.trendhunter.com/trends/brewdog-onpack-promotion). Although not an official holiday, National Beer Day marks the day in 1933 when President Franklin D. Roosevelt ended prohibition in the US. Now one of America's busiest commuter hubs is honoring the occasion by giving visitors a chance to grab a cheap pint. In honor of the unofficial holiday, many of the shops and restaurants in Grand Central Terminal will be offering discounts on their most popular brews. For instance, Michael Jordan’s The Steak House N.Y.C. is offering complimentary tastings of the restaurant's many brews, including Goose Island Matilda, Goose Island Sofie and Stella Artois. Famed beer ambassador Peter Pallad will also be in the restaurant to provide information about each brew. For those interested in taking their pint to go, [Beer Table](https://www.trendhunter.com/trends/wrigley-field) is offering 20 percent off all [take-away draft beers](https://www.trendhunter.com/trends/upscale-taproom-experience). With seven different restaurants and bar promotions underway, Grand Central Terminal is the perfect place to celebrate National Beer Day. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 49% | Activity: 47% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Station-wide Beer Discounts:** Opportunity for business owners to attract customers by offering discounts on popular brews in train stations. - **Complimentary Tastings and Information Sessions:** Chance for breweries and beer ambassadors to showcase their products and educate consumers on different brews. - **Take-away Draft Beer Promotions:** Opportunity for businesses to offer discounted prices on draft beers for customers who want to take their drinks to go. ### Who This Affects Most - **Restaurants and Bars:** Restaurants and bars can offer beer promotions to attract more customers and boost sales. - **Breweries:** Breweries can collaborate with train stations to showcase their products and offer tastings to consumers. - **Hospitality and Tourism:** Train stations can leverage beer promotions to attract tourists and enhance the overall visitor experience. ## Related on Trend Hunter - [Celebratory Complimentary Beers](https://www.trendhunter.com/trends/complimentary-beers.md) - [Groundhog-Themed Beer Campaigns](https://www.trendhunter.com/trends/samuel-adam.md) - [Exclusive Skyscraper Beers](https://www.trendhunter.com/trends/empire-state-building-hazy-ipa.md) - [Rainy-Day Beer Giveaways](https://www.trendhunter.com/trends/natural-light-beer-is.md) - [Grand American Tours](https://www.trendhunter.com/trends/american-eurotrip.md) - [Complimentary Iced Tea Promotions](https://www.trendhunter.com/trends/gold-peak-iced-tea.md) - [Free Toronto Beer Sandwich Events](https://www.trendhunter.com/trends/bear-toronto.md) - [Cross-Country Beer Trains](https://www.trendhunter.com/trends/coors-light-chill-train.md) - [Relaxed French Dining Experiences](https://www.trendhunter.com/trends/grand-brasserie.md)