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# Sleepwalk-Inspired Editorials
The Sleepwalker Editorial for Nasty Magazine Stars Codie Young

By Lacey-Jane Walsh | Published 2014-03-11 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/nasty-magazine
References: [fashioncow](http://fashioncow.com/2014/03/codie-young-sleepwalker-nhu-xuan-hua-nasty-4-void-issue-winter-2014/) & [nastymagazine](http://www.nastymagazine.com/)

Model Codie Young sports a dazed expression in this Nasty Magazine editorial, shot by fashion photographer Nhu Xuan Hua. This [colorless series](https://www.trendhunter.com/trends/jiyongkim-fw25) is called 'Sleepwalker.' Many of these hazy fashion photos feature [surreal dream-like elements](https://www.trendhunter.com/trends/paranoid-fw25) that make this series extra intriguing.

Young wears [chic office attire](https://www.trendhunter.com/trends/12th-tribe-x-corporate-natalie) in most of these shots (though in a few photos she appears to be wearing nothing at all). In one of these sleepwalk-inspired shots Young seems to have tied her clothes on with a belt instead of actually putting them on. In another photo she appears to have put her jacket on upside down.

Stylist Francesca Pinna put together the grayscale looks seen in this dreamy winter series. Young may look dazed and confused in this Nasty Magazine editorial, but she's dressed for success.

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 91% | Activity: 82% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Surreal Fashion:** There is an opportunity for fashion brands to incorporate dream-like elements and hazy aesthetics into their collections, creating a captivating and ethereal experience for consumers.
- **Office Attire with a Twist:** Brands can explore unconventional ways of styling office attire, such as using belts to secure clothes instead of traditional methods, to provide a fresh and creative take on professional fashion.
- **Upside Down Fashion:** The concept of wearing clothes upside down presents an opportunity for disruptive innovation in the fashion industry, pushing the boundaries of traditional garment construction and challenging conventional ideas of clothing.

### Industries Being Reshaped

- **Fashion:** Fashion brands can leverage surreal aesthetics and unconventional styling techniques to create unique and captivating collections.
- **Photography:** Photographers can experiment with dream-like elements and hazy aesthetics to create visually stunning editorials that stand out in the industry.
- **Styling:** Stylists can explore unconventional ways of dressing models, such as upside down fashion, to bring a fresh and unexpected twist to fashion editorials.

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