# Pop Culture-Referencing NASA Posters NASA is Photoshopping Its Astronauts in Movie Posters By Kalin Ned | Published 2018-12-19 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/nasa-posters References: [designtaxi](https://designtaxi.com/news/402875/NASA-Photoshops-Its-Astronauts-Into-Popular-Film-Posters-To-Cringe-Worthy-Effect/) & [nasa.gov](https://www.nasa.gov/directorates/heo/sfa/sp/expedition-posters-1-9?utm_source=DesignTAXI&utm_medium=DesignTAXI&utm_term=DesignTAXI&utm_content=DesignTAXI&utm_campaign=DesignTAXI) These [NASA](https://www.trendhunter.com/trends/john-carter) posters are incredibly entertaining. For an agency that deals with some serious stuff and produces groundbreaking imagery — one of the more recent ones being the first image from inside the sun's atmosphere, the design team surely has a sense of humor. In an attempt to humanize its astronauts in a light-hearted manner, the space agency produces a series of NASA posters that boasts its employees in [notable movie franchises](https://www.trendhunter.com/trends/ai-movie-poster-generator). The astronauts have been playfully inserted via Photoshop in film posters, inspired by movies like [Star Wars](https://www.trendhunter.com/trends/cocacola-x-star-wars), Pirates of the Caribbean, the Matrix and more. From 'Expedition 42's Guide to the Galaxy' to 'Pilots over the Caribbean: Expedition Thirty,' the NASA posters boast a clever spin on the titles. These creations are hung both in the agency's facilities and are used as advertising tools. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 39% | Activity: 65% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### What's Driving This Trend - **Pop Culture-inspired Marketing:** The rise of pop culture-inspired marketing campaigns that utilize humor to humanize a brand. - **Creative Advertising Techniques:** The trend towards creative and unconventional advertising techniques that catch the consumer's attention. - **Nostalgia Marketing:** The use of nostalgic elements in marketing and advertising campaigns to appeal to consumers' emotions. ### Who This Affects Most - **Space Exploration:** Innovative ways to promote space exploration to the public while humanizing those involved in the industry. - **Film and Entertainment:** Opportunities for film and entertainment companies to collaborate with brands in creating unique marketing campaigns. - **Advertising and Marketing:** New avenues for advertising and marketing professionals to create campaigns that use pop culture references to appeal to consumers and promote their brand. ## Related on Trend Hunter - [Retro Space-Themed Puzzled Posters](https://www.trendhunter.com/trends/john-carter.md) - [Festive Light Painting Techniques](https://www.trendhunter.com/trends/light-painting-1.md) - [Sci-Fi-Inspired Classical Posters](https://www.trendhunter.com/trends/sen-donnan.md) - [Movie-Themed Art NFTs](https://www.trendhunter.com/trends/cheeky-kyser.md) - [Immersive Space Exhibitions](https://www.trendhunter.com/trends/beyond-the-light.md) - [AI-Generated Christmas Posters](https://www.trendhunter.com/trends/christmas-posters.md) - [Space-Themed Marbled Bear Figurine](https://www.trendhunter.com/trends/black-hole-1.md) - [AR Space Agency Apps](https://www.trendhunter.com/trends/ar-nasa-app.md) - [Sci-Fi Sneaker Capsules](https://www.trendhunter.com/trends/puma-x-et-collection.md)