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# Spiced Cold Brew Coffees
Starbucks' New Spiced Sweet Cream Nariño 70 Cold Brew is a Festive Option

By Katherine Pendrill | Published 2016-11-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/narino-70-cold-brew
References: [qsrmagazine](https://www.qsrmagazine.com/news/starbucks-adds-new-cold-brew-menu) & [news.starbucks](https://news.starbucks.com/news/spiced-sweet-cream-narino-cold-brew)

To celebrate the start of the holiday season, [Starbucks](https://www.trendhunter.com/trends/pistachio-cream-cold-brew) has debuted a new holiday drink called the Spiced Sweet Cream Nariño 70 Cold Brew. However, unlike the other beverages in the holiday lineup, the new drink is served cold for a "a cool twist on the traditional holiday spice."

The new Spiced Sweet Cream Nariño 70 Cold Brew drink is a festive beverage that combines the chain's refreshing cold brew with the same festive holiday spices found in many baked goods this time of year. The drink itself consists of cold brew coffee that has been slow-steeped for 20 hours and spiced with cinnamon, nutmeg, vanilla and anise. The drink is then finished with a serving of house-made sweet cream for a deliciously indulgent treat.

The new drink not only capitalizes on the success of the brand's [Vanilla Sweet Cream Cold Brew](https://www.trendhunter.com/trends/vanilla-cardamom-cold-brew-coffee) and Nitro Cold Brew this past summer, but it also help to diversify Starbucks' [holiday drink menu](https://www.trendhunter.com/trends/starbucks-holiday-menu).

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 14% | Activity: 33% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Festive Cold Brew Drinks:** There is an opportunity for coffee brands to develop and promote cold brew drinks with festive flavors for seasonal occasions.
- **Spiced Flavors:** There is an opportunity for companies to add different spiced flavors to their menu items to attract customers looking for unique and exciting tastes.
- **Cold Brew Coffee Innovation:** There is an opportunity for businesses to experiment with different cold brew coffee combinations to excite and entice coffee drinkers.

### Who This Affects Most

- **Beverage Industry:** There is an opportunity for the beverage industry to capitalize on the popularity of cold brew coffee by developing new innovative and exciting flavors.
- **Coffee Industry:** There is an opportunity for the coffee industry to diversify its menu items and cater to customer demands for new and exciting drinks, especially during festive seasons.
- **Food Industry:** There is an opportunity for the food industry to incorporate spiced flavors in its menu items to provide customers with a unique dining experience.

## Related on Trend Hunter

- [Festive Winter Drinks](https://www.trendhunter.com/trends/pistachio-cream-cold-brew.md)
- [Seasonal Holiday Coffee Menus](https://www.trendhunter.com/trends/a-merry-holiday-menu.md)
- [Cozy Seasonal Cold Coffees](https://www.trendhunter.com/trends/cinnabon-1.md)
- [Pistachio Cream Cold Brews](https://www.trendhunter.com/trends/pistachio-cream-cold-brews.md)
- [Jelly-Infused Cold Brews](https://www.trendhunter.com/trends/holiday-spice-cold-brew-oat-latte-with-brown-sugar-jelly.md)
- [Cardamom Spiced Cold Brews](https://www.trendhunter.com/trends/cardamom-cold-brew.md)
- [Remixed Seasonal Cafe Beverages](https://www.trendhunter.com/trends/dutch-bros-holiday-drinks.md)
- [Bespoke QSR Beverages](https://www.trendhunter.com/trends/summer-drinks-1.md)
- [Creamy Cinnamon Cold Brews](https://www.trendhunter.com/trends/cinnamon-crme-cold-brew.md)
