<!-- canonical: https://www.trendhunter.com/trends/nanamica-spring -->
<!-- robots: noindex -->

# Coastline-Shot Fashion Editorials
The nanamica Spring/Summer 2021 Range is Full of Hi-Tech Details

By Amy Duong | Published 2021-01-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/nanamica-spring
References: [hypebeast](https://hypebeast.com/2021/1/nanamica-spring-summer-2021-editorial)

The [nanamica](https://www.trendhunter.com/trends/nanamica-2) Spring/Summer 2021 capsule is recently unveiled and it is designed with a neutral color palette that is full of understated hues. It is comprised of hi-tech fabrication to provide function and fashion together. The Japanese fashion label travels to the windy coastlines to showcase the new seasonal designs.

This allows the pieces to really standout as the main focus of the capsule stems from the construction and the materials. One of the standout items in the capsule includes the black zippered jacket made from GORE-TEX materials to deliver [weatherproof elements](https://www.trendhunter.com/trends/acoldwall-5). It is slightly oversized to allow for [layering](https://www.trendhunter.com/trends/graphpaper-yoke) and has a waterproof shell. Additional items include trench coats, button ups, denim, knitwear, shorts, and more.

Image Credit: nanamica

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 25% | Activity: 5% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What Makes This Trend Stand Out

- **Hi-tech Fabrication Fashion:** Opportunity for creating fashion apparel with hi-tech fabrication that not only provides fashion but also function.
- **Neutral Color Palette Fashion:** Opportunity for creating fashion apparel with a neutral color palette that delivers understated hues for a more classic look.
- **Weatherproof Fashion Apparel:** Opportunity for creating weatherproof fashion apparel that provides functionality and protection against the elements.

### Sectors Adopting This

- **Fashion and Apparel Industry:** The fashion industry has an opportunity for creating fashion apparel that has hi-tech fabrication, neutral color palette and delivers weather protection.
- **Technology Industry:** The technology industry has an opportunity to innovate and develop new hi-tech materials for creating fashion apparel that provides function and weather protection.
- **Outdoor Apparel Industry:** The outdoor apparel industry has an opportunity for creating weatherproof fashion apparel that is functional, comfortable and provides protection against the elements.

## Related on Trend Hunter

- [Spring-Ready Tranquil Fashion](https://www.trendhunter.com/trends/nanamica-2.md)
- [Heartwarming Life-Tech Apparel](https://www.trendhunter.com/trends/nanamica-3.md)
- [Earth-Honoring Fall-Ready Technical Fashion](https://www.trendhunter.com/trends/nanamica-4.md)
- [Fall-Ready Weatherized Advanced Apparel](https://www.trendhunter.com/trends/heartwarming-lifetech-wear.md)
- [Spring-Centric Outerwear Collections](https://www.trendhunter.com/trends/namacheko-1.md)
- [Versatile Summer-Ready Fashion](https://www.trendhunter.com/trends/marmot-1.md)
- [Spring-Ready Technical Danish Fashion](https://www.trendhunter.com/trends/fce-2.md)
- [Functional Style Capsules](https://www.trendhunter.com/trends/wname.md)
- [Spring-Centric Technical Fashion](https://www.trendhunter.com/trends/hyke-1.md)
