# Literature-Inspired Cocktail Bars The Drinks at Famous Last Words are Named After Books By Kalin Ned | Published 2018-05-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/named-after-books References: [famouslastwordsbar](http://www.famouslastwordsbar.com) A wonderfully romantic hybrid business approach, the Famous Last Words bar offers drinks that are named after books for a clientele who is eager to converse about great reads over an [inventive cocktail](https://www.trendhunter.com/trends/world-of-dreams-cocktail-menu). Merlene -- the founder, successfully integrates her two passions into this business. With this endeavor, she creates a safe space that is warm and inviting for "anyone who loves books and drinks, regardless of their knowledge level or experience with cocktails." Famous Last Words seeks to relate the knowledge, art and taste of beverage mixing via [classes and private events](https://www.trendhunter.com/trends/sip-and-learn). Staying true to the missions statement of her establishment, Marlene does not stop at drinks that are named after books. She also extends an ongoing invitation to local Book Clubs, offering them perks for hosting their event at Famous Last Words. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 74% | Activity: 70% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Literature-inspired Bars:** Establishments offering literary-inspired drinks and events create unique experiences that merge two popular cultural interests. - **Cocktail-based Education:** Businesses that offer mixology classes and private events create opportunities to educate patrons and offer unique experiences. - **Community-centered Businesses:** Businesses that offer perks to local book clubs and create a safe space for patrons with common interests can build loyal communities while also offering unique experiences. ### Who This Affects Most - **Hospitality Industry:** Bars and restaurants can tap into the popularity of book clubs and literary culture to create unique experiences and build a loyal customer base. - **Education Industry:** Mixology classes and private events can be offered as part of a wider education curriculum that includes cooking, bartending, and other culinary interests. - **Retail Industry:** Bookstores and other retail businesses can partner with literature-inspired bars to offer joint promotions and create wider awareness of their products to a target audience. ## Related on Trend Hunter - [Historic Cocktail Bar Renovations](https://www.trendhunter.com/trends/library-bar.md) - [Transportive Cocktail Bars](https://www.trendhunter.com/trends/prequel-co-apothecary.md) - [Emotional Introspection Drinking Experiences](https://www.trendhunter.com/trends/glass-and-words.md) - [Smart Mixology Speakeasies](https://www.trendhunter.com/trends/barsys-speakeasy.md) - [Bookstore Wine Shops](https://www.trendhunter.com/trends/bookstore-wine-shops.md) - [Multi-Sensory Cocktail Bars](https://www.trendhunter.com/trends/bellboy-bar-berlin.md) - [Artfully Glamorous Cocktail Bars](https://www.trendhunter.com/trends/mot-hennessy-1.md) - [Globally Inspired Cocktail Menus](https://www.trendhunter.com/trends/wanderlust-menu.md) - [Imaginative Cocktail Menus](https://www.trendhunter.com/trends/world-of-dreams-cocktail-menu.md)