# Magical Reflective Denim
The Naked & Famous Reflective Denim Debut is Raw Genius

By Regan Canie | Published 2014-08-06 | Updated 2014-08-10 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/naked-famous-denim
References: [highsnobiety](http://www.highsnobiety.com/2014/08/04/naked-famous-fall-winter-2014-reflective-denim/) & [nakedandfamousdenim](http://nakedandfamousdenim.com/)

Heads will turn and fashionable photo-bombing will be brought to the next level with the newest Naked & Famous Denim release: Reflective Denim. The dazzling drawers are the world's first fully-reflective jeans, made of microscopic, light-bouncing glass beads and Japanese denim that appears casual by day and captivating by night.

The extra-comfy, multi-fit bottoms are available for men now, but it would be against brand to settle for any kind of subdued premiere. To highlight the jeans in action, Toronto-based video-virtuosos Neon Films created a short that showcases wheeling wizardry and the denim working its reflective magic from dark till dawn.

What do you get when you combine wonderfully-distracting denim, a seriously skilled skater and a co-starring cityscape?

A frame-by-frame fashion statement. Naked & Famous Denim nails it again, both in product and execution.