# Runway-Inspired Nail Polishes The New Nails Inc. Collection Sources from Preen's Summer Catwalk By Laura McQuarrie | Published 2014-06-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nails-inc References: [blog.trendstop](http://blog.trendstop.com/2014/06/beauty-news-nails-inc-goes-high-fashion-with-preen/) & [vogue](http://www.vogue.co.uk/beauty/2014/05/06/nails-inc-collaboration-with-preen-by-thornton-bregazzi/gallery/1167786) A fashionable new [Nails Inc.](https://www.trendhunter.com/trends/mcdonalds-collection) nail polish collection sources right from the colors and patterns of the Preen by Thorton Bregazzi Spring/Summer 2014 runway show. The Nails Inc. and Preen partnership resulted in three new solid colors created to match looks from the Preen ready-to-wear collection, plus another fun 'Deco Cuts' polish made up of colorful squares suspended in a clear nail varnish. With the Preen collection taking inspiration from the hot heat of Miami, nail colors like [Atlantic Powder](https://www.trendhunter.com/trends/virgin-atlantic-sweater) blue, [Miami Hot](https://www.trendhunter.com/trends/b01-44-nfl) pink and Florida Coral are just as summery. The four-part Preen nail polish collection was launched through Nails Inc. at the end of May and it will be available worldwide as of June. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 32% | Activity: 48% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Nail Polishes Inspired by Fashion Shows:** Retailers can leverage runway fashion shows for inspiration to create nail polish collections that cater to the changing seasonal trends. - **Collaborative Partnerships Between Brands:** Brands can form exclusive partnerships with fashion designers to create nail polish collections that appeal to their target customers. - **Creative Nail Polish Designs:** Innovation in nail polish designs can boost sales in the beauty industry by creating unique products with eye-catching packaging and varied colors. ### Who This Affects Most - **Fashion and Beauty Retailing:** Retailers in the fashion and beauty industry can leverage runway trends to create new product lines that cater to emerging styles and customer preferences. - **Fashion Design and Manufacturing:** Fashion designers can form exclusive partnerships in the beauty industry, providing them with a new revenue source and diversifying their brand offerings. - **Product Packaging and Branding:** Developing visually appealing packaging and branding for nail polish products can help businesses stand out from their competitors and drive sales. ## Related on Trend Hunter - [Glass Art-Inspired Nail Polishes](https://www.trendhunter.com/trends/glazed-glass-collection.md) - [QSR-Inspired Nail Kits](https://www.trendhunter.com/trends/mcdonalds-collection.md) - [Nail Polish Brand Expansions](https://www.trendhunter.com/trends/nailsinc-polishes.md) - [Mood-Driven Nail Polish Products](https://www.trendhunter.com/trends/lights-lacquer-core-collection.md) - [Glittering Springtime Nail Polishes](https://www.trendhunter.com/trends/opi-your-way-collection.md) - [Romantic Nail Polish Packs](https://www.trendhunter.com/trends/sally-hansen-x-loveshackfancy.md) - [High-Fashion Press-On Nails](https://www.trendhunter.com/trends/prabal-gurung-x-kiss.md) - [Book-Inspired Nail Collections](https://www.trendhunter.com/trends/colleen-hoover.md) - [Fashion-Branded Press-On Nails](https://www.trendhunter.com/trends/impress-x-kate-spade.md)