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# Manicures on Wheels
Nails in the Key of Life is a Salon Inside a Portable Trailer

By Sarah Moore | Published 2012-06-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nails-in-the-key-of-life
References: [coolhunting](http://www.coolhunting.com/design/link-about-it-t-119.php) & [kickstarter](http://www.kickstarter.com/projects/1574553071/nails-in-the-key-of-life-a-mobile-nail-salon)

Nails In The Key Of Life is a two year venture by artist Breanne Trammell aimed toward bringing manicures to people across America.

Trammell converted an old canned ham trailer into a [portable nail salon](https://www.trendhunter.com/trends/mobile-spa) that she will use to give mani-pedis to eager clients throughout the United States.

Currently a kickstarter project, the [traveling nail salon](https://www.trendhunter.com/trends/cure-nailhouse) will be run by the artist/esthetician in an effort to spark conversation and forge relationships with new people all over the country. While many nail salons do not see a great deal of interaction between the clients and the professionals, Trammell hopes that she can change that with her project.

The [colors and patterns](https://www.trendhunter.com/trends/ipolish) used will be reflective of the artist's current work and each participant will receive a certificate of authenticity documenting their role in the manicure road trip.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 14% | Activity: 24% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Mobile Salons:** There is an opportunity for beauty businesses to offer mobile salon services to cater to the convenience of customers on-the-go.
- **Customized Authentic Experiences:** As seen in Nails in the Key of Life, there is a trend toward offering unique and customized experiences as a way to differentiate from traditional service businesses.
- **Artistic Self-expression:** Businesses can create opportunities around artistic self-expression through their products or services to gain more engagement from customers.

### Where This Applies

- **Beauty:** This trend presents a notable opportunity for beauty companies to offer mobile salon services on a national scale.
- **Hospitality:** Hotels and resorts can use mobile salons to enhance their guest experiences and offer an added convenience to guests.
- **Marketing and Advertising:** Advertising agencies can consider using mobile salons as billboards that promote brand awareness along with the added benefit of providing customers with a unique experience.

## Related on Trend Hunter

- [Tactile Gel Manicures](https://www.trendhunter.com/trends/braille-nails.md)
- [Smart At-Home Nail Salons](https://www.trendhunter.com/trends/at-home-nail-salon.md)
- [30-Second Nail Printers](https://www.trendhunter.com/trends/30-sec-nails.md)
- [Color-In Press-On Nails](https://www.trendhunter.com/trends/tipzy.md)
- [Robotic Manicure Machines](https://www.trendhunter.com/trends/10beauty.md)
- [Crime-Inspired Press-On Nails](https://www.trendhunter.com/trends/aprs-x-liquid-death.md)
- [Modular Nail Systems](https://www.trendhunter.com/trends/modul.md)
- [Wine-Enhanced Nail Salon Experiences](https://www.trendhunter.com/trends/element-nail-bar.md)
- [At-Home Gel Manicure Systems](https://www.trendhunter.com/trends/athome-gel-manicure.md)
