# Peel-Off Nail Masks This Sally Hansen Nail Care Treatment Hydrates and Conditions By Laura McQuarrie | Published 2021-01-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nail-mask References: [popsugar](https://www.popsugar.com/beauty/photo-gallery/48085427/image/48085428/Sally-Hansen-Peel-Off-Nail-Masks) & [sallyhansen](https://www.sallyhansen.com/en-us/) This year, [Sally Hansen](https://www.trendhunter.com/trends/salon-effects-nail-accents) is introducing a brand-new collection of spa products for at-home nail care and one of them is a Peel-Off Nail Mask. Just as there are [peel-off face masks](https://www.trendhunter.com/trends/hand-and-foot-masks) that are quick and easy to use at home, the Sally Hansen Peel-Off Nail Masks can be used as needed for a boost of hydration, help with conditioning the cuticles and relieving rough textures. The easy-to-use Peel-Off Nail Mask comes in the form of a tube with a soft applicator for targeting each fingernail. At a time when people are investing in their own nail care treatments rather than making frequent trips to the nail salon, they are open to trying new products to help keep their nails healthy-looking at home. Image Credit: Sally Hansen ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 92% | Activity: 91% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **At-home Nail Care:** The trend of at-home nail care is rapidly growing, providing opportunities for companies to innovate in the development of easy-to-use, accessible products like the Sally Hansen Peel-Off Nail Masks. - **Peel-off Products:** The popularity of peel-off products, like face masks, is increasing, creating a market for new, innovative peel-off products such as the Sally Hansen Peel-Off Nail Mask. - **Hydrating Treatments:** There is a growing trend towards the use of hydrating treatments, leading to opportunities for companies to develop products like the Sally Hansen Peel-Off Nail Mask that offer targeted hydration for specific areas of the body. ### Where This Applies - **Beauty and Personal Care:** The beauty and personal care industry can leverage the trend of at-home nail care to create new, convenient products like the Sally Hansen Peel-Off Nail Masks. - **Skincare:** Innovative skincare companies can create new peel-off products targeting specific parts of the body, such as the cuticles, using the success of existing peel-off products like the Sally Hansen Peel-Off Nail Mask as a model. - **Cosmetics:** Cosmetics companies can apply the trend of hydrating treatments towards nail care, providing opportunities for development of new products like the Sally Hansen Peel-Off Nail Mask. ## Related on Trend Hunter - [At-Home Manicure Accessories](https://www.trendhunter.com/trends/salon-effects-nail-accents.md) - [Nourishing Press-On Nails](https://www.trendhunter.com/trends/sally-hansen-salon-effects-perfect-presson-nail-collection.md) - [Curated At-Home Nail Kits](https://www.trendhunter.com/trends/sally-hansen-nail-edit.md) - [Tranquil Nail-Nourishing Polishes](https://www.trendhunter.com/trends/sally-hansen-color-therapy-bliss-collection.md) - [Peel-Off Overnight Masks](https://www.trendhunter.com/trends/hydrapeel-off-mask.md) - [Pastry Chef-Approved Nail Polishes](https://www.trendhunter.com/trends/nail-edit-kits.md) - [Ultra-Chic Gel Nail Wraps](https://www.trendhunter.com/trends/mylee.md) - [Gentle Manicure Removal Systems](https://www.trendhunter.com/trends/magic-soak-manicure-remover.md) - [Festively Seasonal Nail Polishes](https://www.trendhunter.com/trends/sally-hansen-once-upon-a-holiday-collection.md)