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# Children Subscription Tablets
Fuhu's Nabi Pass Grants Unlimited Access to Disney and More

By Meghan Young | Published 2015-06-10 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/nabi-pass
References: [fastcompany](http://www.fastcompany.com/3047246/fast-feed/subscription-tablets-for-kids-this-10-month-device-has-unlimited-disney-more) & [nabitablet](https://www.nabitablet.com/apps/nabi-pass)

Fuhu was revealed earlier this year at the Consumer Electronic Show and now the company has introduced its latest business model, which revolves around the Nabi Pass. Turning Fuhu into a [subscription tablet](https://www.trendhunter.com/trends/playstation-5-subscription-service), the Nabi Pass grants children access to [Disney](https://www.trendhunter.com/trends/onanoff-storyphones), DreamWorks, [National Geographic](https://www.trendhunter.com/trends/organic-ketchup) and more for only $9.99 a month.

Cheaper than other similar products, Fuhu offers a "complete, kid-safe ecosystem that includes an overlay of 400 features for kids. We were thinking about the right content for children, and the Nabi Pass is a curated multimedia solution for kids," says Jim Mitchell, Fuhu’s CEO. Since the tablet is being used by children, there is a no-questions-asked return policy. If a child mishandles the device, Fuhu will replace the tablet completely free of charge.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 22% | Activity: 52% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What's Driving This Trend

- **Kids' Subscription Tablets:** The rise of subscription-based tablets for children has created opportunities for companies to curate content and provide a safe ecosystem for kids.
- **Curated Multimedia for Kids:** There is a growing demand for curated multimedia solutions for children, presenting opportunities for companies to partner with content providers and create kid-safe ecosystems.
- **Kid-safe Technology:** The need for kid-safe technology is prompting companies to develop innovative products and services that cater to the unique needs of children and their parents.

### Who This Affects Most

- **Tech Hardware:** Tech hardware companies can create kid-safe tablets with curated multimedia solutions, catering to parents' concerns for children's safety online.
- **Entertainment:** Entertainment companies can partner with subscription-based tablet providers to expand their reach to children, offering curated content in a safe ecosystem.
- **Educational Technology:** Educational technology companies can develop engaging and interactive multimedia solutions for children within a safe ecosystem to enhance learning experiences.

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