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# Social Reality Weddings
From Online Dating to the 'Married on MySpace' Show

By Vincent Salera | Published 2009-03-27 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/myspace-dives-into-online-dating-myspace-set-to-host-online-reality-show
References: [adrants](http://www.adrants.com/2009/03/there-is-something-wrong-with-this.php)

It seems that the success of [ABC's](https://www.trendhunter.com/trends/wedding-invitation-suite) The Bachelor and Bachelorette has affected the marketing honchos over at MySpace. The social networking site is creating a [reality dating web series](https://www.trendhunter.com/trends/virtual-spaces-for-singles) which is presently casting for couples.

You simply have to visit [Myspace.com/MarriedOnMyspace](http://www.myspace.com/marriedonmyspace) to apply. The web series is expected to last 13 episodes until the day they say â€œI doâ€.

**Implications** - Playing off of popular television shows such as [The Bachelor and The Bachelorette](https://www.trendhunter.com/trends/kelsey-anderson), the company has attempted to grasp the attention of that target group. By doing this, the company hopes to increase traffic to their site over their competitors. They also try to capture a target group that thrives off of the romanticism the show carries.

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Activity: 25% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood)

## Key Themes

### Why This Trend Is Growing

- **Reality Dating Web Series:** Creating reality dating web series is a trend influenced by popular television shows and targets a specific group of people looking for romance online.
- **Increased Traffic on Social Networking Sites:** Companies like MySpace are using reality dating web series to attract more users and increase traffic on their site compared to competitors.
- **Targeting Romanticism in Online Dating:** By incorporating the romanticism of shows like The Bachelor, companies aim to capture a specific target group interested in finding love online.

### Industries Being Reshaped

- **Online Dating:** The trend of creating reality dating web series can disrupt the online dating industry by offering a more interactive and engaging experience for users.
- **Social Networking:** Reality dating web series can disrupt the social networking industry by attracting more users and increasing engagement on their platforms.
- **Entertainment:** The trend of reality dating web series can disrupt the entertainment industry by providing a new form of online content that appeals to a specific audience.

## Related on Trend Hunter

- [Reality-Themed Dating Campaigns](https://www.trendhunter.com/trends/tinder-5.md)
- [Short-Form Dating Shows](https://www.trendhunter.com/trends/dream-date-a-sip-at-love.md)
- [Dating App Wedding Capsules](https://www.trendhunter.com/trends/bumble-wedding-collection.md)
- [Romantic Dating App Experiences](https://www.trendhunter.com/trends/bumble-success-stories.md)
- [Co-Branded Wedding Invitation Suites](https://www.trendhunter.com/trends/wedding-invitation-suite.md)
- [Metaverse Dating Spaces](https://www.trendhunter.com/trends/datingcom.md)
- [Reality Show-Inspired Games](https://www.trendhunter.com/trends/love-is-blind-game.md)
- [Metaverse Wedding Ceremonies](https://www.trendhunter.com/trends/metaverse-wedding.md)
- [Fast-Food Metaverse Ceremonies](https://www.trendhunter.com/trends/taco-bell-wedding-1.md)
