# Alt-Milk Chocolate Bars Vosges' Vegan Tree Mylk Chocolate is Rich & Dairy-Free By Laura McQuarrie | Published 2020-07-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mylk-chocolate References: [godairyfree.org](https://www.godairyfree.org/product-reviews/vosges-vegan-chocolate-bars) & [vosgeschocolate](https://www.vosgeschocolate.com/collections/new-collections/products/tree-mylk-bar) Vosges' Tree Mylk Chocolate bar comes from the [Pure Plant](https://www.trendhunter.com/trends/pure-genius-protein-pink-lemonade) collection and it offers a sweet way for plant-based consumers to satisfy a sweet tooth without indulging in dairy. The product is made from a base of cocoa butter and unsweetened chocolate, plus coconut sugar, [hazelnut paste](https://www.trendhunter.com/trends/dairy-free-hazelnut-praline-bar), peanut flour and a few other ingredients to create a rich flavor and consistency. The bar boasts the look of dark chocolate and offers a creamy formula that taps into the popularity of alternative milks. According to the brand, the chocolate bar has "strong notes of coffee, without the coffee," as well as a woodsy, molasses flavor. The Tree Mylk Chocolate bar sets itself apart as a [100% vegan bar](https://www.trendhunter.com/trends/luxurious-vegan-chocolates) from the Pure Plant collection, as the others like Raw Honey Cacao Pod with Coconut are dairy-free yet contain honey. Image Credit: Vosges ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 54% | Activity: 39% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Plant-based Chocolates:** More companies should consider offering plant-based chocolates for consumers who are vegan or lactose intolerant, using ingredients such as cocoa butter and alternative milks. - **Alternative Sweeteners:** Innovative sweeteners like coconut sugar can be used to create dairy-free chocolate with a unique flavor profile, capturing the attention of both plant-based and health-conscious consumers. - **Flavor Innovation:** The incorporation of flavors like coffee and woodsy notes can be a unique selling point for plant-based chocolates, especially for consumers looking for a new and exciting taste experience. ### Who This Affects Most - **Chocolate:** The chocolate industry can innovate by creating more plant-based products with alternative sweeteners and unique flavors for consumers who are vegan or lactose intolerant. - **Plant-based Foods:** Plant-based food companies can expand their product line to include chocolate products, using alternative milks and sweeteners to cater to consumers seeking dairy-free options. - **Health Foods:** Health food companies can create dairy-free chocolate products using coconut sugar and other natural sweeteners, catering to consumers who are health-conscious or have dietary restrictions. ## Related on Trend Hunter - [Vegan Milk Candy Bars](https://www.trendhunter.com/trends/vegan-milk-chocolatebar.md) - [Oat-Based Milk Chocolate Bars](https://www.trendhunter.com/trends/oat-based-milk-chocolate.md) - [Vegan-Friendly Belgian Chocolates](https://www.trendhunter.com/trends/belgian-milk-chocolate.md) - [Artisanal Vegan Chocolates](https://www.trendhunter.com/trends/lderach-vegan-chocolate.md) - [Decadent Cocoa Butter Bars](https://www.trendhunter.com/trends/vegan-white-chocolate.md) - [Plant-Based Milk Chocolate Bars](https://www.trendhunter.com/trends/lovo-chocolate-bars.md) - [Allergy-Friendly Vegan Chocolates](https://www.trendhunter.com/trends/plant-based-milk-chocolate.md) - [Decadent Oat Milk Chocolates](https://www.trendhunter.com/trends/oat-milk-chocolate-bar.md) - [Citrusy Vegan Chocolate Bars](https://www.trendhunter.com/trends/almond-orange-oat-milk-chocolate-bar.md)