# Inflatable Prop Photography Myf Sheperd 'Superhelden' Spread is Full of Blow-Up Creatures By Katherinev123 | Published 2011-10-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/myf-sheperd-superhelden References: [designscene.net](http://www.designscene.net/2011/10/myf-shepherd-lofficiel-nl.html) & [lofficielmagazine.nl_](http://www.lofficielmagazine.nl) Using a real zebra -- or dinosaur -- as a prop in an editorial can be quite dangerous, which is perhaps why photographer Rafael Stahelin chose to use [blow-up versions](https://www.trendhunter.com/trends/keff-joons) in the Myf Sheperd 'Superhelden' spread for L'Officiel NL. This shoot for the magazine's October 2011 issue features the stunning model Myf Sheperd holding onto [inflatable creatures](https://www.trendhunter.com/trends/forest-dancer), including the afforementioned zebra and dinosaur, as well as a shark, Spiderman and SpongeBob SquarePants. An adorable photo series, the Myf Sheperd 'Superhelden' (which is German for "superhero") editorial showcases some stunning fall fashions from the likes of Mulberry and [Maison Martin Margiela](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela). Styles include a camel coat and trouser ensemble, a gorgeous red pencil skirt and matching stockings and a cozy navy fur jacket. The Myf Sheperd 'Superhelden' shoot features styling by Ye Young Kim, makeup by Tyron Machhausen and hair by Fernando Torrent. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 65% | Activity: 26% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Inflatable Prop Photography:** Disruptive innovation opportunity: Explore the use of inflatable props in photography shoots as a safer alternative to using real props. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunity: Incorporate inflatable props into fashion editorials to create unique and eye-catching visuals. - **Advertising:** Disruptive innovation opportunity: Utilize inflatable props in advertising campaigns to capture attention and create memorable images. - **Event Planning:** Disruptive innovation opportunity: Integrate inflatable props into event decorations and installations to wow attendees and create immersive experiences. ## Related on Trend Hunter - [Giant Custom Inflatables](https://www.trendhunter.com/trends/giant-inflatables.md) - [Oversized Pupper Fashion Installations](https://www.trendhunter.com/trends/giant-puppets.md) - [Inflatable Dome Fashion Shows](https://www.trendhunter.com/trends/inflatable-dome-fashion-show.md) - [Inflated-Illusion Ceramic Capsules](https://www.trendhunter.com/trends/blow-up.md) - [Spiky Inflatable Sculptures](https://www.trendhunter.com/trends/inflatable-sculptures1.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Colorfully Inflatable Art Installations](https://www.trendhunter.com/trends/blowup-art-the-hague.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Immersive Back-to-School Pop-Ups](https://www.trendhunter.com/trends/sprayground-pop-up.md)