# Cushion-Filled Virals 'My Favorite Pillow' from Rhett & Link Features Over 600 Pillows By Michael Hines | Published 2010-09-22 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/my-favorite-pillow References: [laughingsquid](http://laughingsquid.com/backwards-music-video-featuring-2-guys-600-pillows/) & [rhettandlink](http://rhettandlink.com/) Pillows have never been more fun than in this Rhett & Links video called 'My Favorite Pillow.' This amazing piece was shot in reverse, using over 600 pillows! Pillows fly all over the place in this 'My Favorite Pillow' video, making it intriguing to its audience. Whether you have a love for [pillow fights](https://www.trendhunter.com/trends/comforting-pillow), or simply enjoy sleeping on [comfortable and soft bed rests](https://www.trendhunter.com/trends/eucalyptus-pillow), this interesting video will definitely make you want to reach for your own pillow and go to bed. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 2% | Activity: 23% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### What Makes This Trend Stand Out - **Pillow-filled Entertainment:** The 'My Favorite Pillow' video showcases the entertainment potential of pillows, presenting a disruptive opportunity in the entertainment industry. - **Reverse Videography:** The use of reverse videography in 'My Favorite Pillow' opens up opportunities for innovative storytelling techniques in the film and video production industry. - **Interactive Marketing Campaigns:** The viral success of 'My Favorite Pillow' highlights the potential for interactive and engaging marketing campaigns in the advertising industry. ### Sectors Adopting This - **Entertainment:** The 'My Favorite Pillow' video demonstrates the potential for incorporating pillows into unique and entertaining content, disrupting the entertainment industry. - **Film and Video Production:** The use of reverse videography in 'My Favorite Pillow' presents opportunities for creative storytelling and innovative filming techniques, disrupting the film and video production industry. - **Advertising:** The viral nature of 'My Favorite Pillow' suggests the potential for interactive and engaging marketing campaigns that can disrupt the advertising industry. ## Related on Trend Hunter - [Collectible Plush Pillows](https://www.trendhunter.com/trends/squishpillow-by-original-squishmallows.md) - [Miniature Memory Foam Pillows](https://www.trendhunter.com/trends/mini-easy-breather-memory-foam-pillow.md) - [Sleep-Enhancing Gel Fiber Pillows](https://www.trendhunter.com/trends/purple-twincloud.md) - [Elevated Flexible Pillows](https://www.trendhunter.com/trends/wiggle-pillow.md) - [Marshmallow-Inspired Pillows](https://www.trendhunter.com/trends/marshmallow-pillow.md) - [Adaptive Ergonomic Bed Pillows](https://www.trendhunter.com/trends/ostrichpillow-bed-pillow.md) - [Oversized Hollow Pillow Designs](https://www.trendhunter.com/trends/floof-snuggle-sack-and-floor-pillow.md) - [Ultra-Soft Convertible Pillows](https://www.trendhunter.com/trends/butterfly-sleep-pillow.md) - [Adaptive Ergonomic Pillows](https://www.trendhunter.com/trends/tripal.md)