# Branded Sportswear Hijabs Nike Created the Pro Hijab for Female Muslim Athletes By Laura McQuarrie | Published 2017-03-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/muslim-athletes References: [dezeen](https://www.dezeen.com/2017/03/08/nike-pro-hijab-design-female-muslim-athletes-sportswear-fashion/) & [news.nike](http://news.nike.com/news) Alongside the release of its "fastest shoe ever," the Zoom Vaporfly Elite, and its first-ever plus-size collection, [Nike](https://www.trendhunter.com/trends/innovation-efforts) recently unveiled the Nike Pro Hijab for female [Muslim](https://www.trendhunter.com/trends/muslim-hikers) athletes. The development of the Pro Hijab has been a work in progress for more than a year, with the sportswear brand collaborating with Muslim athletes like weightlifter Amna Al Haddad and figure skater Zahra Lari. The design takes into consideration the ways that a traditional hijab affected their ability to perform their sport—such as how distracting the headpiece could be if not designed for breathability. In response to consumer demand, [major athletic brands](https://www.trendhunter.com/trends/wellness-collective) are now creating culturally diverse and inclusive apparel, including more modest activewear styles for Muslim athletes. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 68% | Activity: 70% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### What Makes This Trend Stand Out - **Culturally Diverse Apparel:** Opportunity for brands to create inclusive sportswear options for diverse cultural and religious needs. - **Modest Activewear:** Potential for sportswear companies to design and manufacture activewear that meets modesty requirements for Muslim athletes. - **Athletic Collaboration:** Collaboration opportunities for sportswear brands with athletes from different backgrounds to create innovative and inclusive products. ### Sectors Adopting This - **Sportswear:** Sportswear industry can seize the opportunity to tap into the market of culturally diverse athletes by offering specialized products. - **Fashion:** Fashion industry can explore the potential of creating modest activewear lines to cater to the needs of Muslim athletes. - **Athletics:** Athletics industry can promote inclusivity by partnering with sportswear brands to develop culturally diverse and inclusive apparel. ## Related on Trend Hunter - [Modest Cycling Gear Collections](https://www.trendhunter.com/trends/cycling-hijab.md) - [Modest Influencer-Backed Gymwear](https://www.trendhunter.com/trends/leana-deeb.md) - [Athletic Wear Collabs](https://www.trendhunter.com/trends/nikeskims-collection.md) - [Elite Female Athlete Clothing](https://www.trendhunter.com/trends/elite-female-athlete.md) - [Consolidated Sports Innovation Engines](https://www.trendhunter.com/trends/innovation-efforts.md) - [Refuge Athlete Programs](https://www.trendhunter.com/trends/olympic-refuge-foundation.md) - [Contemporary Athleisure Brands](https://www.trendhunter.com/trends/staud-sport-1.md) - [Athlete-Honoring Apparel Lines](https://www.trendhunter.com/trends/halo-2.md) - [Sustainable Sports Essentials](https://www.trendhunter.com/trends/workout-ready-sports-bra.md)