# Mushroom-Based Jerky Snacks Giorgio Foods' Savory Wild Portabella Jerky is a Savory Mushroom Snack By Laura McQuarrie | Published 2018-07-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mushroom-snack References: [andnowuknow](https://www.andnowuknow.com/whats-store/giorgio-foods-launches-plant-based-savory-wild-portabella-mushroom-jerky-Brian-Loiseau/jessica-donnel/58859) & [giorgiofresh](http://www.giorgiofresh.com/) [Giorgio Foods](https://www.trendhunter.com/trends/giorgio-fresh-co) recently introduced its Savory Wild Portabella Jerky as an all-new mushroom snack that's savory, plant-based and a better-for-you alternative to unhealthy dried meat strip snacks. The vegan-friendly Savory Wild Portabella Jerky is available in three flavors, including Roasted Garlic & Black Pepper, Sweet Balsamic & Golden Fig, as well as Sesame, Ginger & Korean Chili. The handcrafted mushroom snacks champion whole food ingredients and exclude all artificial ingredients, hydrogenated oils and preservatives. Naturally, the snacks are gluten-free, low in calories and rich in minerals, with each bag containing more than a half of a pound of mushrooms, pre-dehydration. An increased demand for [plant-based snacks](https://www.trendhunter.com/trends/vegan-salami-sticks) has inspired a number of brands to create inventive jerky alternatives, using a wide range of fruits, vegetables and fungi as satisfying, flavorful and texture-rich substitutes for meat. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 28% | Activity: 37% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Plant-based Snacks:** The increased demand for plant-based snacks presents an opportunity for brands to create innovative alternatives to traditional meat snacks. - **Inventive Jerky Alternatives:** Brands can explore creating jerky alternatives using a wide range of fruits, vegetables, and fungi as flavorful and texture-rich substitutes for meat. - **Whole Food Ingredient Snacks:** There is potential for brands to develop snacks that champion whole food ingredients over artificial additives and preservatives. ### Who This Affects Most - **Plant-based Food Industry:** The plant-based food industry can capitalize on the increased demand for plant-based snacks and create new, innovative products that cater to the growing market. - **Snack Food Industry:** The snack food industry can explore creating inventive jerky alternatives using various fruits, vegetables, and fungi to provide consumers with a wider range of tasty and healthier options. - **Healthy Snack Industry:** Within the healthy snack industry, there is an opportunity to develop whole food ingredient snacks that appeal to health-conscious consumers seeking flavorful and nutritious options. ## Related on Trend Hunter - [Vegan Mushroom Jerkys](https://www.trendhunter.com/trends/eat-meati-jerky.md) - [Plant-Based Jerky](https://www.trendhunter.com/trends/beyond-meat-jerky.md) - [Shiitake Mushroom Crisps](https://www.trendhunter.com/trends/shiitake-mushroom-crisps.md) - [Sweet Potato Jerky Snacks](https://www.trendhunter.com/trends/sweet-potato-jerky.md) - [Umami Mushroom Crisps](https://www.trendhunter.com/trends/mushroom-crisps.md) - [Beet Jerky Snacks](https://www.trendhunter.com/trends/beet-jerky.md) - [Jackfruit Jerky Snacks](https://www.trendhunter.com/trends/jackfruit-jerky.md) - [Cannabis-Infused Beef Jerky](https://www.trendhunter.com/trends/new-beef-jerky.md) - [Asian Plant-Based Jerky](https://www.trendhunter.com/trends/unlimeat-jerky.md)