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# Mushroom-Powered Sparkling Drinks
PSILLI Mushroom Infused Sparkling Waters Come in Five Options

By Michael Hemsworth | Published 2021-12-09 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/mushroom-infused-sparkling-waters
References: [getpsilli](https://www.getpsilli.com) & [getpsilli](https://www.getpsilli.com)

![Mushroom-Powered Sparkling Drinks](https://cdn.trendhunterstatic.com/thumbs/466/mushroom-infused-sparkling-waters.jpeg)

The PSILLI mushroom infused sparkling waters are a new range of refreshments that aim to harness the power of mushrooms and will provide a number of benefits for consumers to enjoy.

The drinks come in five varieties including Study Buddy, [Brain](https://www.trendhunter.com/trends/brain-octane) [Boost](https://www.trendhunter.com/trends/functional-elixirs), [Energizer](https://www.trendhunter.com/trends/instacart-super-bowl), Bedtime and Good Mood, which are each focused on providing a different kind of experience to the person. Each of the drinks are packaged in 12-ounce slim cans and come in five flavors including Pomegranate Watermelon, Pineapple Hibiscus, Blood Orange, Mixed Berry and Black Cherry, which are all free from sugar with 10-calories each.

The PSILLI mushroom infused sparkling waters could help to make adaptogens, medicinal mushrooms and nootropics more accessible for the average consumer.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 50% | Activity: 75% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Mushroom-infused Beverages:** There is an opportunity for more companies to innovate and create beverages infused with mushrooms.
- **Functional Beverages:** The trend of functional beverages is growing and incorporating mushrooms into drinks could be a beneficial addition.
- **Natural Energy Boosters:** Consumers are seeking healthier alternatives to energy drinks and mushroom-infused sparkling waters could provide a natural solution.

### Sectors Adopting This

- **Beverage Industry:** Beverage companies could integrate medicinal mushrooms into their product portfolio to appeal to consumers seeking functional and healthy beverages.
- **Health and Wellness Industry:** There is an opportunity for the health and wellness industry to incorporate adaptogens and nootropics, such as mushrooms, into products to cater to the growing demand for natural remedies and health-boosting ingredients.
- **Nutraceutical Industry:** Companies in the nutraceutical industry could incorporate mushroom extracts into supplements, capsules and powders to offer a natural alternative to traditional supplements.

## Related on Trend Hunter

- [Adaptogenic Mushroom Beverages](https://www.trendhunter.com/trends/melting-forest.md)
- [Adaptogenic Sparkling Waters](https://www.trendhunter.com/trends/sekwl.md)
- [Adaptogenic Mushroom Beverages](https://www.trendhunter.com/trends/dram.md)
- [Adaptogenic Soft Drinks](https://www.trendhunter.com/trends/muush.md)
- [Zero-Proof Mushroom Seltzers](https://www.trendhunter.com/trends/mushroom-seltzers.md)
- [Functional Effervescent Mushroom Drinks](https://www.trendhunter.com/trends/water-junkie.md)
- [Functional Mushroom Energy Drinks](https://www.trendhunter.com/trends/milonga-yerba-mate.md)
- [Functional Mushroom Beverages](https://www.trendhunter.com/trends/high-ground-elixirs.md)
- [Functional Mushroom-Powered Refreshments](https://www.trendhunter.com/trends/adapt-drinks.md)
