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# Eerie Starlet Socks
The 'Murder Rih Wrote' Socks by Rihanna Features a Horror Film Theme

By Ady Floyd | Published 2015-07-20 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/murder-rih-wrote
References: [luxurylaunches](http://luxurylaunches.com/fashion/only-rihanna-could-make-socks-as-cool-as-these.php) & [vogue](http://www.vogue.com/13283243/rihanna-sock-collaboration-stance/)

Artist Rihanna collaborated with Stance Socks to create a unique sock line titled 'Murder Rih Wrote.' The name of the line incorporates the artist's name with an eerie horror movie theme -- murder.

The socks are red, black and white. They come in two different types of length, which include over-the-knee and the crew-cut styles. The socks feature newspaper-like typography and images that evoke thoughts of blood-smeared headlines and creepy killers.

The collaboration for Murder Rih Wrote is a great fit for an artist who has the ability to transition her style from street to chic on a daily basis. She has the perfect combination of versatility as a fashion icon and an artist.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 39% | Activity: 53% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Fashion](https://www.trendhunter.com/celebfashion)

## Key Themes

### Why This Trend Is Growing

- **Horror-inspired Fashion:** There is opportunity for disruptive innovation in creating a fashion line that incorporates elements of horror or suspense into the design aesthetic.
- **Collaborations with Artists:** There is opportunity for disruptive innovation in collaborating with artists to create unique product lines that appeal to their fanbase.
- **Personalized Typography Designs:** There is opportunity for disruptive innovation in creating personalized typography designs for clothing and accessories, in a way that tells a story and sparks an emotional connection with the consumer.

### Industries Being Reshaped

- **Fashion:** There is opportunity for disruptive innovation in the fashion industry by incorporating unconventional themes into clothing and accessories designs that tap into popular culture moments.
- **Entertainment:** There is opportunity for disruptive innovation in the entertainment industry by expanding celebrity-branded collaborations into merchandise that appeals to wider audiences than just their die-hard fans.
- **Printing & Design Services:** There is opportunity for disruptive innovation in the printing and design services industry by offering personalized typography designs for clothing and accessories that consumers can customize based on their own interests and preferences.

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