# Skin Volumizing Overnight Creams Murad Launches Retinal ReSculpt Overnight Cream for Firmer Skin By Kanesa D | Published 2025-07-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/murad-1 References: [drugstorenews](https://drugstorenews.com/news-briefs/2025-07-30?article=murad-launches-retinal-resculpt-overnight-cream) & [muradskincare](https://www.muradskincare.ca/collections/bestsellers?g_acctid=461-948-9333&g_adgroupid=162609085338&g_adid=697778436208&g_adtype=search&g_campaign=search_brand_core&g_campaignid=21235846691&g_keyword=murad&g_keywordid=kwd-95960097&g_network=g&gad_campaignid=21235846691&gad_source=1&gbraid=0AAAAAClYY2b4Ih1iWZwOTu0LLF_f2V-tF&gclid=Cj0KCQjwhafEBhCcARIsAEGZEKK9x1rrGh0vdd-MU540D5QFsPASzqAXT9yfVQ1wHnErZX3nq6eOnVsaAvnYEALw_wcB)  Murad has introduced its latest innovation, Retinal ReSculpt Overnight Cream, a clinically inspired formula designed to visibly lift, firm, and re-volumize the face while providing deep overnight hydration. Powered by encapsulated retinal and Murad’s proprietary NAD+ Lift Complex, the cream targets sagging skin and fine lines, promoting smoother, more sculpted contours. Suitable for balanced, oily, combination, and dry skin, the formula includes a lipid-rich complex to help prevent dryness and is free from parabens, sulfates, mineral oil, formaldehydes, silicones, gluten, and animal-derived ingredients. Retailing for $98, the product is available now at [Murad.com](https://www.trendhunter.com/trends/oil-drops), and will roll out to [Sephora.com](https://www.trendhunter.com/trends/oliviaumma-sephora) on August 3, [Ulta Beauty](https://www.trendhunter.com/trends/firming-serum-stick) stores on August 10, Sephora stores on August 15, and Amazon on September 4. Image Credit: Murad ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 51% | Activity: 69% | Freshness: 45% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Encapsulated Retinal Skincare:** Encapsulation of retinal in skincare products leads to enhanced stability and efficacy, providing a novel approach to anti-aging treatments. - **NAD+ Complex Innovation:** Integrating NAD+ complexes in cosmetic formulations presents a breakthrough in promoting skin rejuvenation and combating visible signs of aging. - **Multi-skin-type Formulations:** The development of creams suitable for various skin types represents an inclusive trend in skincare, addressing diverse consumer needs without multiple product lines. ### Industries Being Reshaped - **Luxury Skincare:** The luxury skincare market is increasingly focused on high-performance ingredients and advanced delivery systems that promise visible results. - **Beauty Retail:** Beauty retail platforms are expanding their product offerings with innovative skincare solutions, reflecting the growing consumer interest in dermatologically backed products. - **Cosmetic Chemistry:** Advancements in cosmetic chemistry are facilitating the creation of multifunctional skincare formulas that offer targeted benefits and heightened consumer appeal. ## Related on Trend Hunter - [Groundbreaking Anti-Aging Overnight Creams](https://www.trendhunter.com/trends/antiaging-overnight-cream.md) - [Plumping Overnight Skincare](https://www.trendhunter.com/trends/repairing-night-cream.md) - [Nighttime Anti-Wrinkle Retinols](https://www.trendhunter.com/trends/sleepwrinkle-retinol.md) - [Cell-Stimulating Skin Creams](https://www.trendhunter.com/trends/delavie-sciences-1.md) - [Premium Overnight Skincare Solutions](https://www.trendhunter.com/trends/premium-overnight-skincare.md) - [Dermocosmetic Firming Creams](https://www.trendhunter.com/trends/smoothing-and-firming-cream.md) - [Retinol-Free Anti-Aging Creams](https://www.trendhunter.com/trends/nuxuriance-ultra.md) - [Eye-Awakening Skin Creams](https://www.trendhunter.com/trends/nad-renewing-eye-cream.md) - [Repairing Anti-Aging Creams](https://www.trendhunter.com/trends/repairing-antiaging-cream.md)