# Sustainable Cleaning Product Packs Mrs. Meyer's Mum Bundle Captures the "Scent of Mum" By Amy Duong | Published 2020-02-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mum-bundle References: [well](https://well.ca/products/mrs-meyers-mum-bundle_177077.html?gclid=Cj0KCQiA-bjyBRCcARIsAFboWg3jIlY_p8uI8yDBGZtKR8R2_kxY5QP8-mWqFEV84my-2MYcxGSiKHQaAokXEALw_wcB) Mrs. Meyer's Clean Day Mum Bundle is a pack of cleaning products made sustainably, developed to capture the "scent of mum." Essentially, that is the smell of chrysanthemum, boasting a aromatic palette of light and spicy floral notes. The bundle features a hand soap, a dish soap, and a multi surface everyday cleaner. These products are made with eco-logo certification for its reduction of an environmental impact and no animal testing. The hand soap is plant-based with natural moisturizers from olive oil, aloe vera, and glycerin. The dish soap is also plant-based with natural moisturizers, boasting a biodegradable formula. The naturally made multi surface cleaner adds a vegetable protein extract to clear messes and any bathroom odors. Image Credit: Mrs. Meyer's ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 28% | Activity: 18% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What Makes This Trend Stand Out - **Sustainable Cleaning Products:** There is a disruptive innovation opportunity to develop more sustainable cleaning products that are made with eco-logo certification and natural ingredients. - **Plant-based Cleaning Products:** There is a disruptive innovation opportunity to develop more plant-based cleaning products that boast biodegradable formulas and natural moisturizers. - **Aromatic Cleaning Products:** There is a disruptive innovation opportunity to develop more cleaning products that feature natural scents and fragrances. ### Sectors Adopting This - **Cleaning Products Industry:** The cleaning products industry can benefit from developing more sustainable and plant-based cleaning products that feature natural scents and have reduced environmental impact. - **Household Goods Industry:** The household goods industry can benefit from developing more household cleaners that are made with natural ingredients and feature unique scents and fragrances. - **Eco-friendly Products Industry:** The eco-friendly products industry can benefit from the development of cleaning products that have an eco-logo certification and use natural ingredients for a reduced environmental impact. ## Related on Trend Hunter - [Summer-Themed Cleaning Products](https://www.trendhunter.com/trends/mrs-meyers-cleaning-products.md) - [Gingerbread-Scented Cleaning Products](https://www.trendhunter.com/trends/mrs-meyers-holiday-collection.md) - [All-Natural Air Fresheners](https://www.trendhunter.com/trends/premium-scented-oil-diffuser.md) - [Biobased Pet Care Collections](https://www.trendhunter.com/trends/mrs-meyers-for-pets.md) - [Fall Harvest Candle Collections](https://www.trendhunter.com/trends/mrs-meyers-garden-heirloom.md) - [Probiotic-Powered Household Cleaners](https://www.trendhunter.com/trends/probiotic-cleaners.md) - [Limited-Edition Festive Cleaning Products](https://www.trendhunter.com/trends/eves-of-enchantment.md) - [Holiday-Scented Cleaning Products](https://www.trendhunter.com/trends/holidayscented-cleaning-product.md) - [Pumpkin Spice Cleaning Supplies](https://www.trendhunter.com/trends/pumpkin-spice-cleaning-supplies.md)