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# Beetroot-Powered Multi-Tasking Tints
Ere Perez's Beetroot Cheek & Lip Tint is Long-Lasting

By Kalin Ned | Published 2023-05-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/multitasking-tint
References: [ereperez](https://ereperez.com/products/beetroot-cheek-lip-tint?variant=40182357590196)

[Ere Perez](https://www.trendhunter.com/trends/lip-eye-mask), a beauty brand known for its powerful and unique cosmetic product formulations, boasts a multi-tasking tint that is water-resistant, long-lasting, and nutrient-rich. The Beetroot Cheek & Lip Tint harnesses the "[natural power of beetroot extract](https://www.trendhunter.com/trends/watermelon-glow-niacinamide-dewy-flush) [...] to hydrate and nourish the skin with powerful antioxidants." Beet extract is a popular ingredient in the cosmetic industry because of its superb hydrating properties and the striking red color it naturally produces. The two-in-one formula by Ere Perez also includes Rosehip, Vitamin E, and Blue Agave that supercharge the benefits of Beetroot. The product is entirely vegan, as well.

The multi-tasking tint is available in two vibrant shades. Dubbed 'Joy' and 'Fun,' these shades are powered by bright natural pigments that ensure "a fresh-faced glow and a statement lip, with minimal fuss."

Image Credit: Ere Perez

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 58% | Activity: 28% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Multi-tasking Tints:** The rise of multi-functional cosmetic products creates an opportunity for brands to cater to consumers looking for time-efficient solutions.
- **Nutrient-rich Cosmetics:** The trend towards natural and organic cosmetic ingredients opens a door for brands to innovate by incorporating nutrient-rich ingredients that provide multiple benefits.
- **Vegan Beauty Products:** The surge in demand for vegan products presents a disruptive innovation opportunity for companies to offer sustainable alternatives without compromising quality.

### Industries Being Reshaped

- **Cosmetics:** The cosmetics industry can capitalize on the trend towards multi-functional and nutrient-rich products by creating innovative products with appealing packaging and branding.
- **Natural and Organic Products:** The natural and organic products industry has the potential to offer a range of innovative beauty products that cater to consumers seeking ingredient transparency and sustainability.
- **Vegan Products:** The vegan product market can innovate by offering a wide range of vegan beauty products, including effective and sustainable cosmetic products like Ere Perez's Beetroot Cheek & Lip Tint.

## Related on Trend Hunter

- [Plant Pigment Beauty Sticks](https://www.trendhunter.com/trends/fluency-beauty.md)
- [Long-Lasting Matte Lip Tints](https://www.trendhunter.com/trends/matte-lip-tint.md)
- [Creamy Multitasking Lipsticks](https://www.trendhunter.com/trends/multitasking-lipstick.md)
- [Nourishing Multi-Functional Tints](https://www.trendhunter.com/trends/multifunctional-tint.md)
- [Upcycled Beet Serums](https://www.trendhunter.com/trends/glow-boosting-serum.md)
- [Limited-Edition Healing Lip Oils](https://www.trendhunter.com/trends/healing-lip-oil.md)
- [Multi-Functional Makeup Products](https://www.trendhunter.com/trends/multifunctional-makeup-product.md)
- [Plant Pigment Lipsticks](https://www.trendhunter.com/trends/le-rouge-francais.md)
- [Multi-Tasking Agave Cosmetics](https://www.trendhunter.com/trends/agave-glow.md)
