# Concentrated Commercial Cleaners Pine-Sol Multi-Surface Cleaners are Two-Times Concentrated By Michael Hemsworth | Published 2024-04-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/multisurface-cleaners References: [happi](https://www.happi.com/contents/view_breaking-news/2024-04-05/pine-sol-launches-improved-multi-surface-cleaners-for-commercial-operations/) & [pinesol](https://www.pinesol.com)  Pine-Sol Multi-Surface Cleaners have been reformulated by [Clorox](https://www.trendhunter.com/trends/cloroxpro-1) to deliver more cleaning power in commercial operations, while also reducing packaging waste. The products have a new citric acid-based formula that are reported to be five-times better than the previous version and are two-times concentrated to help perform more cleaning with less. The cleaning products come in four scent options including Lavender Clean, Lemon Fresh, Sparkling Wave and Original Pine, which are each rated to [kill 99.9% of germs](https://www.trendhunter.com/trends/prevasive-botanical-disinfectant) when used full strength or diluted to ensure maximum potency. Senior Director of marketing Kyra Caskey, [CloroxPro](https://www.trendhunter.com/trends/cloroxpro) commented on the Pine-Sol Multi-Surface Cleaners saying, "With more cleaning power packed into every ounce, we have been able to reduce the bottle size to decrease packaging waste while providing improved cleaning benefits. Through this innovation, we now offer cleaning professionals an advanced solution that not only improves the end-user experience, but also contributes to their improved sustainable practices.” ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 85% | Activity: 67% | Freshness: 22% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What Makes This Trend Stand Out - **Concentrated Cleaning Products:** Innovative concentrated cleaning products offer increased cleaning power while minimizing packaging waste. - **Citric Acid-based Formulas:** The adoption of citric acid-based formulas in commercial cleaners enhances cleaning effectiveness with reduced environmental impact. - **Multi-functional Cleaning Solutions:** Multi-functional cleaning solutions like Pine-Sol Multi-Surface Cleaners provide diverse scent options and germ-killing capabilities for commercial settings. ### Sectors Adopting This - **Commercial Cleaning Industry:** The commercial cleaning industry can leverage concentrated cleaners to improve cleaning efficiency and sustainability practices. - **Chemical Manufacturing Industry:** Chemical manufacturers have an opportunity to explore citric acid-based formulas for developing more effective and eco-friendly cleaning solutions. - **Packaging Industry:** The packaging industry can innovate by creating packaging solutions that support the trend of concentrated cleaning products to reduce waste. ## Related on Trend Hunter - [Value-Minded Cleaning Products](https://www.trendhunter.com/trends/concentrated-cleaning-product.md) - [Concentrated Liquid Laundry Detergents](https://www.trendhunter.com/trends/concentrated-liquid-laundry-detergents.md) - [Perfumer-Crafted Household Cleaners](https://www.trendhunter.com/trends/pinalen-luxury-scents.md) - [Long-Lasting Cleaning Products](https://www.trendhunter.com/trends/harpic-1.md) - [Extra-Concentrated Laundry Products](https://www.trendhunter.com/trends/ecover-laundry-products.md) - [Concentrated Laundry Product Lines](https://www.trendhunter.com/trends/concentrated-laundry-product.md) - [Summertime Cleaning Products](https://www.trendhunter.com/trends/cif-multipurpose-sprays.md) - [Multipurpose Concentrated Pod Cleaners](https://www.trendhunter.com/trends/zoflora-concentrated-pod.md) - [Plant-Made Disinfecting Wipes](https://www.trendhunter.com/trends/cloroxpro.md)