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# Luxe Colorful Monogram Outerwear
Louis Vuitton's Multicolor Monogram Windbreaker Has a High Collar

By Amy Duong | Published 2020-03-31 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/multicolor-monogram
References: [hypebeast](https://hypebeast.com/2020/3/louis-vuitton-multicolor-monogram-windbreaker-nvprod2190030v-release)

Luxury fashion house [Louis Vuitton](https://www.trendhunter.com/trends/crocodile-leather-jacket) prepares for the rain that comes with the Spring season with the latest launch of the Multicolor Monogram windbreaker. It was originally showcased as a part of the brand's Spring/Summer 2020 Taïgarama collection.

The lightweight outerwear design rests on a clean white base before it is detailed with colorful accents all throughout. The color palette boasts pastel hues and features the brand's [signature monogram pattern](https://www.trendhunter.com/trends/wallet-collection) applied using the classic Ikat dyeing process. The jacket is water-repellent due to the fabrication with a high-collared hood, front pockets, and hook-and-loop details around the cuff areas. It is crafted in Italy and can be purchased online for the price of $2,900 USD.

Image Credit: Louis Vuitton

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 66% | Activity: 31% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### Why This Trend Is Growing

- **Colorful Monogram Apparel:** Luxury brands can explore creating vibrant and personalized apparel pieces with monogram patterns to attract fashion-forward consumers.
- **High-tech Outerwear:** Incorporating advanced materials and technologies into outerwear designs can provide innovative solutions for rain and wind protection while maintaining a fashionable aesthetic.
- **Sustainable Luxury Fashion:** Brands can embrace eco-friendly practices by using sustainable materials and production techniques to meet the growing demand for environmentally-conscious luxury fashion.

### Industries Being Reshaped

- **Luxury Fashion:** Luxury fashion brands can leverage colorful monogram outerwear to attract affluent consumers seeking unique and fashion-forward clothing options.
- **Textile and Apparel:** The textile and apparel industry can explore the use of advanced materials and innovative design techniques to create high-performance outerwear that combines functionality and style.
- **Sustainable Fashion:** Sustainable fashion brands can capitalize on the growing interest in luxury fashion by offering eco-friendly alternatives to traditional outerwear options.

## Related on Trend Hunter

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