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# Nostalgic Interactive Videos
Arcade Fire's New Music Video Will Take You Back to Your Childhood

By Kateryna Topol | Published 2010-09-02 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/multi-window-interactive-music-video
References: [thewildernessdowntown](http://www.thewildernessdowntown.com/)

Arcade Fire is making a splash not only in music production, but also with their [interactive music video](https://www.trendhunter.com/trends/love-you-more) feature.

Directors Chris Milk and Aaron Koblin from [Google](https://www.trendhunter.com/trends/interactive-digital-artwork) teamed up to create this experimental [Chrome Browser experience](https://www.trendhunter.com/trends/product-demos). By entering the address of your childhood street, you can venture back to that location through the website, and see the video situated in that setting. Giving you a glimpse of your childhood, this Arcade Fire music video will definitely bring back memories.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 22% | Activity: 14% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive)

## Key Themes

### Why This Trend Is Growing

- **Nostalgic Interactive Videos:** Using interactive videos to trigger nostalgia and create emotional connections with viewers.
- **Experiential Marketing:** Leveraging interactive experiences to enhance brand awareness and engagement.
- **Location-based Media:** Using location-based technology to create personalized and immersive media experiences.

### Industries Being Reshaped

- **Music:** Incorporating interactive videos into music marketing and production to create more engaging content for fans.
- **Tourism:** Leveraging location-based media to create personalized tourist experiences.
- **Advertising:** Using interactive videos to create more engaging and memorable ad campaigns.

## Related on Trend Hunter

- [Nostalgic Web Browser Apps](https://www.trendhunter.com/trends/ipod-social.md)
- [Retro Music Platforms](https://www.trendhunter.com/trends/retro-play.md)
- [Album-Inspired Video Games](https://www.trendhunter.com/trends/cross-country-legacy.md)
- [Digital Audio-Visual Exhibitions](https://www.trendhunter.com/trends/audiovisual-exhibition.md)
- [Vibrant Interactive Digital Artworks](https://www.trendhunter.com/trends/interactive-digital-artwork.md)
- [Nostalgic Light Installations](https://www.trendhunter.com/trends/litebrite-worlds-of-wonder.md)
- [Nostalgic Music Discovery Apps](https://www.trendhunter.com/trends/nostalgic-music-discovery-app.md)
- [Real-Time Adaptive Audio Experiences](https://www.trendhunter.com/trends/interrail.md)
- [Digital Halloween Games](https://www.trendhunter.com/trends/pacmans-45th.md)
