# Multi-Purpose Beauty Collections C'est Moi Shares Products That Work for the Eyes, Lips & Face By Laura McQuarrie | Published 2020-11-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/multi-purpose-beauty References: [cosmeticsbusiness](https://www.cosmeticsbusiness.com/news/article_page/Cest_Moi_reveals_clean_beauty_collection_with_ambassador_Liza_Koshy/171432) & [cestmoi](https://www.cestmoi.com/pages/one-of-one-by-cest-moi) C'est Moi is introducing its debut beauty collection with One of One, which shares [multi-purpose beauty products](https://www.trendhunter.com/trends/express-multiaction-line) for the eyes, lips and face—all the while sharing formulas that were created with sensitive skin in mind. Within the collection, there are items like the dual-sided Face Balm Cleansing Duo, which has a [cleansing balm](https://www.trendhunter.com/trends/melt-it-all-cleansing-balm) on one end and an exfoliating silicone brush at the other. There are also Treatment Mists that are as skin-soothing as they are relaxing, and they can be used to support different moods. There's also the all-in-one Give 'Em Face Mask Artist Set, which was specifically created for [multi-masking](https://www.trendhunter.com/trends/multi-masking). The kit contaisn four targeted treatments that can be used on different areas of the face to support hydration, brightening, calming or exfoliating. Image Credit: C'est Moi ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 54% | Activity: 57% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Multi-purpose Beauty Collections:** The trend of multi-purpose beauty collections is an opportunity for brands to offer practical and efficient products that cater to the needs of busy consumers. - **Sensitive Skin Formulas:** Formulating products that cater to sensitive skin is a trend that provides a disruptive opportunity for brands to capture a loyal customer base. - **Multi-masking Kits:** Multi-masking kits offer an opportunity for brands to provide a customized skincare routine that addresses different issues on the face. ### Who This Affects Most - **Beauty and Cosmetics:** The beauty and cosmetics industry can capitalize on multi-purpose products to provide consumers with flexible and practical options that cater to their needs. - **Skincare:** The skincare industry can focus on developing products specifically designed for sensitive skin and related concerns such as irritation and inflammation. - **Home Wellness:** The home wellness industry can capitalize on the trend of treatment mists by creating products that cater to the growing demand for relaxation and self-care routines at home. ## Related on Trend Hunter - [Multi-Functional Makeup Products](https://www.trendhunter.com/trends/multifunctional-makeup-product.md) - [Multi-Use Skincare Creams](https://www.trendhunter.com/trends/ms-morning.md) - [Powerful Three-in-One Beauty Sticks](https://www.trendhunter.com/trends/threeinone-beauty-stick.md) - [Multi-Purpose Face Mists](https://www.trendhunter.com/trends/antioxidant-face-mist.md) - [Skin-Caring Cosmetics](https://www.trendhunter.com/trends/versed-makeup.md) - [Counter-Wellness Skincare Collections](https://www.trendhunter.com/trends/party-of-you.md) - [High-End Skin Essentials Collections](https://www.trendhunter.com/trends/skin-essentials-collection.md) - [Multi-Masking Treatments](https://www.trendhunter.com/trends/multi-masking.md) - [All-In-One Skincare Lines](https://www.trendhunter.com/trends/express-multiaction-line.md)