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# Status Gadget Holders
The Mulberry x Apple Collaboration Protects Tech in Style

By Richard Danks | Published 2009-11-14 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/mulberry-x-apple-collaboration
References: [dazeddigital](http://www.dazeddigital.com/Fashion/article/5666/1/Mulberry_x_Apple) & [mulberry](http://www.mulberry.com/apple/?gclid=CP-g2pPL7p0CFQdl4wod4EWDMQ)

Design icons Mulberry and Apple have teamed up to produce a first collection of nine luxurious pieces to hold your gadgets.

Mulberry, the luxury British leather goods company, has crafted pieces for the MacBook, [MacBook Pro](https://www.trendhunter.com/trends/luxury-leather-slim-case), iPhone and [iPod Touch](https://www.trendhunter.com/trends/ppsspp-ios) in its trademark style and luxurious leathers. The Mulberry x Apple collaboration will be produced in the season’s colours and will be on many fashionistas' wish lists.

Mulberry has stiff competition though; luxury brands including Gucci, [Louis Vuitton](https://www.trendhunter.com/trends/music-player-wearable-wallet), Hermes, Dior and Smythson have all already produced cases for the iPhone and iPod Touch.

The Mulberry x Apple collaboration will be available in Mulberry and Apple stor’s from 1st November and online from 1st December.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 48% | Activity: 35% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Tech Accessories:** The collaboration between Mulberry and Apple presents opportunities for other luxury brands to create stylish tech accessories.
- **Fashion-tech Collaborations:** More fashion brands could collaborate with tech companies to create stylish tech accessories.
- **Blending Function and Fashion:** There is a growing trend in creating accessories that not only protect tech products, but also look fashionable.

### Sectors Adopting This

- **Luxury Fashion:** Luxury fashion brands can explore opportunities to create high-end tech accessories.
- **Technology:** Tech companies can collaborate with fashion brands to create tech accessories with a fashionable design.
- **Consumer Goods:** Companies in the consumer goods industry can explore opportunities to create fashion-forward tech accessories for consumers.

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