# Exclusive Mugshot Merchandise Rapper Travis Scott Released a New T-Shirt with His Mugshot on It By Mary Van Puymbroeck | Published 2017-05-21 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/mugshot-merchandise References: [highsnobiety](http://www.highsnobiety.com/2017/05/19/travis-scott-mugshot-tee/) & [shop.travisscott](https://shop.travisscott.com/) Rapper Travis Scott has released mugshot merchandise celebrating his infamous arrest this past week. At a concert in Arkansas,Scott encouraged fans to rush the stage. This resulted in injuries and the [rapper was subsequently charged](https://www.trendhunter.com/trends/serial-killer-shop) with inciting a riot. The Houston based rapper has now released a t-shirt with his mugshot and the words "Free the Rage" on the back. Scott will have to appear at an Arkansas court at a later date so the release of this t-shirt is a bold move -- legally speaking. A rejection of state authority is a defining feature of hip-hop, making Scott's decision to release this merchandise a lucrative business move. Fans will have to act quickly if they want his mugshot merchandise as the t-shirt will only be available for purchase for the next 48 hours. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 69% | Activity: 50% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### What Makes This Trend Stand Out - **Celebrity Mugshot Merchandise:** The trend of celebrities using their mugshots as a marketing opportunity can be harnessed by fashion retailers and designers. - **Controversial Merchandise:** The rise of controversial and edgy merchandise offers an opportunity for brands to tap into the young and rebellious demographic. - **Limited-time Merchandise Drops:** The trend of launching limited-time merchandise that is only available for a short period of time is an opportunity for brands to create a sense of urgency and exclusivity. ### Sectors Adopting This - **Fashion:** Clothing brands can leverage celebrity mugshots as a way to create buzz around their collections and attract a younger, edgier consumer base. - **Music:** The intersection of fashion and music provides an opportunity for musicians to monetize their persona and image through merchandise. - **E-commerce:** The rise of limited-time merchandise drops presents an opportunity for e-commerce platforms to create scarcity and exclusivity, driving sales and customer engagement. ## Related on Trend Hunter - [Villain-Inspired Graphic Streetwear](https://www.trendhunter.com/trends/saint-mxxxxxx.md) - [Album Merch Capsule Drops](https://www.trendhunter.com/trends/dont-tap-the-glass.md) - [Rapper-Curated Smoothies](https://www.trendhunter.com/trends/storm-storm-smoothie.md) - [Album-Honoring Merch Collections](https://www.trendhunter.com/trends/cherry-bomb.md) - [Rapper Merch Collections](https://www.trendhunter.com/trends/bravado-x-dmx.md) - [Limited-Edition Artist-Honoring Tees](https://www.trendhunter.com/trends/takashi-murakami-tee.md) - [Rapper Photo Tee Releases](https://www.trendhunter.com/trends/playboi-carti-supreme.md) - [Limited-Edition True Crime Stores](https://www.trendhunter.com/trends/serial-killer-shop.md) - [Social Site-Themed Merchandise](https://www.trendhunter.com/trends/elon-musk-and-x.md)