<!-- canonical: https://www.trendhunter.com/trends/mugler-menswear-aw11-collection -->
<!-- robots: noindex -->

# Zombified French Fashion
The Avant-Garde Mugler Menswear AW11 Collection

By Francis Tiangson | Published 2011-01-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/mugler-menswear-aw11-collection
References: [dazeddigital](http://www.dazeddigital.com/fashionweek/menswear/aw11/article/9369/1/mugler-menswear-aw11) & [thierrymugler](http://www.thierrymugler.com/uk/en/)

The Mugler Menswear AW11 Collection is an amazing stand-out line from the classic French brand. At its launch, creative director Nicola Formichetti and menswear designer Romain Kremer debuted the edgy new look of the company.

The [fashion show](https://www.trendhunter.com/trends/la-famiglia-collection) that unveiled the Mugler Menswear AW11 Collection featured models sporting either tattooed or latex-painted faces. The line is predominantly [form fitting](https://www.trendhunter.com/trends/undercover-5), with the exception of a few wide-legged pants. Sticking with an [edgy and dark motif](https://www.trendhunter.com/trends/black-tag-collection), the collection is mostly black in color, with splashes of orange and red adding contrast to certain garments.

## Trend Insights (Trend Hunter)

- Score: 6.2/10
- Popularity: 91% | Activity: 88% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Why This Trend Is Growing

- **Avant-garde Fashion:** There is an opportunity for fashion brands to push the boundaries and create innovative designs that challenge norms and break traditions.
- **Body Art in Fashion:** Integrating body art into fashion shows and collections represents a disruptive innovation that could appeal to younger, more open-minded consumers who are seeking new, unique experiences.
- **Opposites in Fashion:** Exploring contrasts in fashion, such as mixing dark and light colors or combining loose and fitted silhouettes, can create exciting and forward-thinking designs that attract adventurous customers.

### Industries Being Reshaped

- **Fashion Industry:** Incorporating body art and experimentation with color, texture and shape in collections can help fashion brands stand out and appeal to bolder consumers, leading to market disruption.
- **Beauty Industry:** Beauty brands could create makeup and body art products designed specifically for use in fashion shows and events, opening new opportunities for collaborations and product lines.
- **Luxury Fashion Industry:** Incorporating streetwear and DIY elements into high-end fashion collections, as seen in the Mugler AW11 collection, could lead to disruptive innovation and a new direction for the luxury fashion market.

## Related on Trend Hunter

- [Futuristic Statement Fashion](https://www.trendhunter.com/trends/the-future-is-not-set.md)
- [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md)
- [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md)
- [Body Artwork-Inspired Fashion](https://www.trendhunter.com/trends/body-tattoo.md)
- [Minimalist Gallery Runways](https://www.trendhunter.com/trends/saint-laurent-springsummer-2024.md)
- [Bug-Like Avant-Garde Sunglasses](https://www.trendhunter.com/trends/spiral-01.md)
- [Avant Garde Seasonal Fashion](https://www.trendhunter.com/trends/brucolic.md)
- [Contemporary Fall-Centric Menswear](https://www.trendhunter.com/trends/latimmier.md)
- [Parisian Sophisticated Fall Fashion](https://www.trendhunter.com/trends/nn07.md)
