# Exploding Blocks Logos The MTV Organic Collection Adds a New Twist to a Classic By Alex Scott | Published 2010-03-04 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/mtv-organic-collection References: [behance.net](http://www.behance.net/Gallery/MTV-ORGANIC/431459) & [umeric](http://www.umeric.com) The music video giant [MTV](https://www.trendhunter.com/trends/dumbgood) has always been known for creating some bizarre branding campaigns (just go on [YouTube](https://www.trendhunter.com/trends/creative-maximalism) and you'll see what I mean), featuring many promos that are left of center. The MTV Organic collection created by Umeric puts a unique twist on a [classic logo](https://www.trendhunter.com/trends/artist-logo-remix). Many say this network is on its way out; however, I disagree. Though the station stopped playing actual music videos years ago, it still garners ratings unmatched by virtually any other network. While you check out the MTV Organic collection logos, I'm off to catch up on missed 'Jersey Shore' episodes--now that's quality music video programming! ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 49% | Activity: 10% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Branding Innovation:** Exploding Blocks Logos present a unique twist on classic branding, offering opportunities for brands to create unconventional and eye-catching logos. - **Nostalgia Marketing:** The MTV Organic Collection taps into nostalgia by reimagining a classic logo, opening doors for other brands to leverage nostalgic elements in their marketing strategies. - **Creative Promotions:** MTV's bizarre branding campaigns show the potential for brands to think outside the box and craft memorable and unconventional promotional campaigns. ### Industries Being Reshaped - **Fashion and Apparel:** The exploding blocks logos trend can disrupt the fashion and apparel industry by offering unique and bold branding opportunities for clothing and accessory brands. - **Entertainment and Media:** The MTV Organic Collection showcases the potential for disruptive innovation in the entertainment and media industry by redefining traditional logos and embracing unconventional branding strategies. - **Advertising and Marketing:** The exploding blocks logos trend presents disruptive innovation opportunities for advertising and marketing agencies to create visually striking campaigns and reimagine branding practices. ## Related on Trend Hunter - [Reality TV Show Collections](https://www.trendhunter.com/trends/dumbgood.md) - [Reality TV-Themed Seltzers](https://www.trendhunter.com/trends/juicy-shore.md) - [Music-Centric Branding Initiatives](https://www.trendhunter.com/trends/mtv-video-music-awards1.md) - [Adventurously Reimagined Logo Designs](https://www.trendhunter.com/trends/reimagined-logo-desgin.md) - [Layered Online Content Reports](https://www.trendhunter.com/trends/creative-maximalism.md) - [Mountain-Inspired Soda Rebrandings](https://www.trendhunter.com/trends/mountain-dew-2.md) - [Gen Z-Targeted Fruit Snacks](https://www.trendhunter.com/trends/gushers-and-fruit-by-the-foot.md) - [Music-Informed Fashion Collections](https://www.trendhunter.com/trends/roc-nation-and-moncler.md) - [Music Event-Supporting Partnerships](https://www.trendhunter.com/trends/2025-mtv-video-music-awards.md)