# Britney Spears Comebacks (Take 2) VMA's Released Promo Spot By Noora Abu Eitah | Published 2008-08-12 | Celebs Source: Trend Hunter, https://www.trendhunter.com/trends/mtv-believes-in-giving-chances-britneys-vma-comeback References: [theinsider](http://www.theinsider.com/news/1122511_New_Video_Britney_s_Crazy_VMA_Promo) It seems like [MTV](https://www.trendhunter.com/trends/mtv-vma-whopper-meal) wants to give Britney another chance, especially after her brutal act for the song 'Gimme More' last year. The pop sensation took part in the VMA’s [promo ad](https://www.trendhunter.com/trends/gap-and-parker-posey), along with its host Russell Brand, to promote the show airing on September 7. Britney is nominated for [Best Female Video](https://www.trendhunter.com/trends/the-life-of-a-showgirl) for “Piece of Me” in the annual awards show. It's been reported that there are talks of her opening the show with that song. I wonder what Britney Spears is going to do this year, she never seems to disappoint me. Check out this promo spot, pretty funny. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 69% | Activity: 2% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### Why This Trend Is Growing - **Celebrity Comebacks:** Opportunities for brands to align with celebrities making a comeback, creating collaborations and endorsements. - **Promotional Advertising:** Innovative ways to create engaging promo spots for events, attracting attention and generating buzz. - **Music Award Shows:** Opportunities for sponsors and advertisers to reach a large audience through collaborations, performances, and endorsements. ### Industries Being Reshaped - **Entertainment:** Disruptive innovation opportunities in creating new formats or platforms to showcase celebrities and their comebacks. - **Marketing and Advertising:** Exploring innovative strategies and technologies to promote events and engage audiences in promotional advertising. - **Music:** Opportunities for artists and record labels to leverage award shows for promotion and recognition, as well as sponsorship and endorsement deals. ## Related on Trend Hunter - [Music Event-Supporting Partnerships](https://www.trendhunter.com/trends/2025-mtv-video-music-awards.md) - [Music-Centric Branding Initiatives](https://www.trendhunter.com/trends/mtv-video-music-awards1.md) - [Awards Show-Themed QSR Meals](https://www.trendhunter.com/trends/mtv-vma-whopper-meal.md) - [Virtual Event Afterparties](https://www.trendhunter.com/trends/post-show-celebration.md) - [Celebrity-Starring Super Bowl Ads](https://www.trendhunter.com/trends/doja-cat-2.md) - [Exclusive Y2K Party Experiences](https://www.trendhunter.com/trends/y2k-noughties-era-experience.md) - [Cheeky Series Star Campaigns](https://www.trendhunter.com/trends/superbowl-ad-with-aubrey-plaza.md) - [Music-Inspired Campaigns](https://www.trendhunter.com/trends/new-pepsi-campaign.md) - [Beautifying Pre-Concert Pop-Ups](https://www.trendhunter.com/trends/break-in-case-of-glamergency.md)