<!-- canonical: https://www.trendhunter.com/trends/mt-fuji-exhibition -->
<!-- robots: noindex -->

# Exclusive Overnight Experiences
Herschel Supply Drops Goods for the KAWS Mt. Fuji Exhibition

By Amy Duong | Published 2019-07-27 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/mt-fuji-exhibition
References: [highsnobiety](https://www.highsnobiety.com/p/kaws-herschel-supply-holiday-japan-merch/) & [instagram](https://www.instagram.com/kaws/?utm_source=ig_embed)

[Herschel Supply](https://www.trendhunter.com/trends/herschel-x-heinz) drops a series of accessories for the Mt. Fuji Exhibition that is set to run from July 18 to July 24, joining as the fourth official stop of the [KAWS](https://www.trendhunter.com/trends/kaws-holiday-thailand): HOLIDAY special. The exhibition is by Brian Donnelly and it starts off as a camping experience that doubles as an art activation as well.

The duo joins forces to create [collaborative merchandise](https://www.trendhunter.com/trends/neighborhood-and-helinox) for the effort. The campground takes place in Fujinomiya, Shizuoka's Fumotoppara -- there, guests enjoy live music, dinner, and a SKYMAGIC drone experience. Following the festivities, guests can stay in tents and sleeping bags by Herschel Supply. This space is decorated with branded amenity kits, camping accessories, tumbler muds, clothing, and lanterns as well.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 29% | Activity: 12% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Exclusive Overnight Experiences:** Opportunity for companies to create unique and immersive overnight experiences that combine camping, art activations, and live entertainment.
- **Collaborative Merchandise:** Potential for brands to collaborate on exclusive merchandise offerings for special events and exhibitions.
- **Branded Amenity Kits:** Opportunity for companies to design and create branded amenity kits for camping and outdoor experiences.

### Industries Being Reshaped

- **Hospitality:** The hospitality industry can leverage exclusive overnight experiences to attract customers and offer unique and memorable stays.
- **Art and Entertainment:** The art and entertainment industry can explore partnerships with brands to create collaborative merchandise for special events and exhibitions.
- **Outdoor Retail:** Opportunity for outdoor retail companies to design and sell branded amenity kits and camping accessories.

## Related on Trend Hunter

- [Camping-Ready Collaborative Designs](https://www.trendhunter.com/trends/camping-collection.md)
- [Artist-Inspired Outdoor Gear](https://www.trendhunter.com/trends/meguru-yamaguchi1.md)
- [Parkside Luggage Pop-Ups](https://www.trendhunter.com/trends/bis-camp.md)
- [Thailand-Inspired Wellness Exhibitions](https://www.trendhunter.com/trends/kaws-holiday-thailand.md)
- [Building-Block-Inspired Bag Capsules](https://www.trendhunter.com/trends/herschel-x-lego.md)
- [Technical Camping Capsule Collections](https://www.trendhunter.com/trends/and-wander-ss23-camping-collection.md)
- [Immersive Luxury Exhibits](https://www.trendhunter.com/trends/visionary-journeys.md)
- [Concept-Driven Retail Experiences](https://www.trendhunter.com/trends/miya-ando-x-saint-laurent.md)
- [Playful Expansive Collaborations](https://www.trendhunter.com/trends/collab-with-takashi-murakami.md)